Director, Out of Home
for section headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We should include sections only if there is real specific content.
We have content: Company Description (maybe "About the role"? Actually "Company Description" is about the company, not role. Could be "About the role" but we have overview. We could use "About the role" heading for overview. Or maybe "Overview" as heading? The instruction says use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we should map content to those headings. We have responsibilities, qualifications, benefits, pay. Also maybe "Skills" could be derived from qualifications? But we can include Skills if we have specific skill list. The qualifications list includes many skills; we could put them under Skills. But we also have Qualifications heading. Probably better to have Qualifications and Skills separate? The instruction says prefer a few substantive sections over many thin ones. So we could combine qualifications and skills into one Qualifications section. But we also have Benefits and Pay sections present. Schedule not present, so omit.
We need to remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning, duplicated lines, application instructions. Also remove "Company Description" maybe as it's not a heading? We could keep it as a paragraph under About the role? The instruction: do NOT repeat the job title as a heading (the page already shows it) and do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short
or drop it. So we can include company description as a paragraph under About the role or maybe a separate section "About the company"? Not in allowed headings. Better to incorporate into About the role paragraph. We need to preserve ALL substantive information; do not invent or summarize away detail. So we need to include all details from responsibilities, qualifications, benefits, compensation, etc. We must not include filler like "commensurate with experience". Not present. We need to output only HTML fragment, no /, no markdown fences. Let's extract sections: About the role / Overview: The overview paragraph: "Ignite your career as Director, OOH in the Publicis Media Exchange! As an experienced Media Investment Professional, you already know that OOH is dynamic and more important than ever, providing clients with market specific strategies that improve results while reducing waste. Publicis Media Exchange has re-imagined OOH bringing together our Collective, Digitas, Razorfish, Spark, Starcom, Infinite Roar and Zenith agency leads. Discover the difference that PMX has to offer. Join our team and you could be doing your best work on behalf of our envied client roster. The Publicis Media Exchange activates across all OOH formats too, including traditional, digital & programmatic. Our Client Leads bring it all together, the direct link between our clients, our teams and the continuously evolving marketplace. In this role your ability to problem solve, communicate clearly, and engage across all partners will be pivotal to our success." Also there is "As a Director You Will Be ..." which is basically responsibilities but also appears under responsibilities later. We'll keep responsibilities separate. Responsibilities: list of duties (the bullet-like sentences). We need to put them in
- . The responsibilities paragraph includes many sentences separated by periods. We'll split into list items. Responsibilities text: "Forward facing industry leader, successfully builds relationships with clients. You will interact with the client on a regular basis to understand their needs and help them reach their target market, building a great relationship, and ultimately growing the business for them and your brand agency. Collaborate with planning Directors and Leads in all Agency Pillars; brainstorm for increased innovation in client communication and / or productivity. Prepare semi-annual state of industry reports. Develop/Monitor CPMs provided to Strategy to ensure accuracy based on Client savings guarantees, marketplace trends and Agency Deals. Advocate and manage the utilization and reporting for any Investments inclusive of VBS (Apex). Assist the IC in the management and development of a team of direct reports that includes Buyers and Client Leads. You will maintain the workload of your team, delegating tasks and responsibilities to ensure the most productive and effective use of each person's skills, while motivating their interests and challenging their minds. Solutions Oriented - Collaborate with your IC Lead, team and client to develop innovative, well-targeted investment solutions. Encourage your team to think of all the possibilities and produce alternative media solutions to problems. Advocate for multicultural & diversity inclusion through Investments. Champion the 4As Fair Play Charter and all other diversity and inclusion initiatives." We'll make each as
- .
Qualifications: list of qualifications. We'll put them as
- . The qualifications paragraph includes many sentences. We'll split. Qualifications text: "Proven Leader who commands authority and respect while leading a team in day-to-day media management Excellent interpersonal and Collaborative Skills Able to delegate management and operational tasks to team members Experience with various all media platforms (Media Ocean Spectra OX, PRISMA, and MediaX) Strong understanding of OOH tools including Geopath & Telmar Advanced knowledge of Microsoft Suite (specific attention to Excel and PPT) You have proven thought Leadership experience and think quick on your feet. You are proactive and an independent problem solver You think strategically. You consider the bigger picture. You analyze everything and think critically when solving problems to produce unconventional solutions You have the experience to manage groups, meet tight deadlines, and foster talent You build great relationships with clients and vendor partners. Have a history strategizing/negotiating to get the job done right and track record of success in media. You understand business and excel at sharing complicated ideas in a simple, understandable way You deliver polished presentations and know how to package, merchandise, and sell-in concepts and new opportunities. You have led clients through your strategies and POVs You are up to date on the latest in Advertising trends and tools Preferred: Bachelor's degree, ideally with a concentration in advertising, marketing, business administration, or communications preferred. If you have an MBA, that is a bonus. Approx. 10 Years in OOH Investment or Media Planning (specific knowledge in OOH)" We'll make each as
- .
Benefits: from Additional Information: "Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off." Also earlier: "Publicis Groupe provides robust and inclusive benefit programs and policies..." We'll combine.
Pay: Compensation Range: "USD $121,315.00 - USD $194,220.00/Annually." Also note about determination etc. We'll keep that as paragraph maybe.
Schedule: not present, omit.
We also need to include maybe a short paragraph for company description? Could be included under About the role as introductory paragraph.
We must not include boilerplate like EEO guidelines, accommodation contact, application deadline, etc. Remove those.
Also remove duplicated lines: The responsibilities appear also earlier in "As a Director You Will Be ..." which is similar to responsibilities list; we should not duplicate. We'll keep only the responsibilities list under Responsibilities heading.
We need to ensure we preserve all substantive information: company description overview, responsibilities, qualifications, benefits, pay. Also maybe mention "Publicis Media Exchange activates across all OOH formats too, including traditional, digital & programmatic." etc.
Let's craft HTML:
About the role
Ignite your career as Director, OOH in the Publicis Media Exchange! As an experienced Media Investment Professional, you already know that OOH is dynamic and more important than ever, providing clients with market specific strategies that improve results while reducing waste. Publicis Media Exchange has re-imagined OOH bringing together our Collective, Digitas, Razorfish, Spark, Starcom, Infinite Roar and Zenith agency leads. Discover the difference that PMX has to offer. Join our team and you could be doing your best work on behalf of our envied client roster. The Publicis Media Exchange activates across all OOH formats too, including traditional, digital & programmatic. Our Client Leads bring it all together, the direct link between our clients, our teams and the continuously evolving marketplace. In this role your ability to problem solve, communicate clearly, and engage across all partners will be pivotal to our success.
Responsibilities
- Forward facing industry leader, successfully builds relationships with clients.
- You will interact with the client on a regular basis to understand their needs and help them reach their target market, building a great relationship, and ultimately growing the business for them and your brand agency.
- Collaborate with planning Directors and Leads in all Agency Pillars; brainstorm for increased innovation in client communication and / or productivity.
- Prepare semi-annual state of industry reports.
- Develop/Monitor CPMs provided to Strategy to ensure accuracy based on Client savings guarantees, marketplace trends and Agency Deals.
- Advocate and manage the utilization and reporting for any Investments inclusive of VBS (Apex).
- Assist the IC in the management and development of a team of direct reports that includes Buyers and Client Leads.
- You will maintain the workload of your team, delegating tasks and responsibilities to ensure the most productive and effective use of each person's skills, while motivating their interests and challenging their minds.
- Solutions Oriented - Collaborate with your IC Lead, team and client to develop innovative, well-targeted investment solutions.
- Encourage your team to think of all the possibilities and produce alternative media solutions to problems.
- Advocate for multicultural & diversity inclusion through Investments.
- Champion the 4As Fair Play Charter and all other diversity and inclusion initiatives.
Qualifications
- Proven Leader who commands authority and respect while leading a team in day-to-day media management
- Excellent interpersonal and Collaborative Skills
- Able to delegate management and operational tasks to team members
- Experience with various all media platforms (Media Ocean Spectra OX, PRISMA, and MediaX)
- Strong understanding of OOH tools including Geopath & Telmar
- Advanced knowledge of Microsoft Suite (specific attention to Excel and PPT)
- You have proven thought Leadership experience and think quick on your feet.
- You are proactive and an independent problem solver
- You think strategically.
- You consider the bigger picture.
- You analyze everything and think critically when solving problems to produce unconventional solutions
- You have the experience to manage groups, meet tight deadlines, and foster talent
- You build great relationships with clients and vendor partners.
- Have a history strategizing/negotiating to get the job done right and track record of success in media.
- You understand business and excel at sharing complicated ideas in a simple, understandable way
- You deliver polished presentations and know how to package, merchandise, and sell-in concepts and new opportunities.
- You have led clients through your strategies and POVs
- You are up to date on the latest in Advertising trends and tools
- Preferred: Bachelor's degree, ideally with a concentration in advertising, marketing, business administration, or communications preferred. If you have an MBA, that is a bonus.
- Approx. 10 Years in OOH Investment or Media Planning (specific knowledge in OOH)
Benefits