Director of VIP Sports Strategy and Reactivation

About the role

We’re looking for a Director of VIP Strategy & Reactivation to build and develop our process to reengage and win customers back with the newly formed Reactivation Team. By extension the role will impact strategic areas of Product, Promotions, and Events areas.

Responsibilities

• Partner in the strategic vision for VIP Program.
• Lead and develop our Reactivation Team.
• Manage current Reactivation Team of 2. This includes operating cadence, meetings, deliverables, etc.
• Design and prioritize customer segments for reactivation. These are executed around a few key variables.
• Identify friction points in workflows and implement practical solutions that improve speed, consistency, and effectiveness for anything touching Reactivation or VIP.
• Handle unique and dynamic client situations with sound judgement and an emphasis on “white-glove service”. Step in to support or solve the team and guest issues directly, when needed.
• Partner on KPIs and performance tracking to drive measurable outcomes.
• Contribute to VIP Knowledge & SOP’s by documenting best practices and other key information.
• Identify compliance risks and take actions necessary to eliminate or minimize risks.
• Champion within the organization a commitment to honesty, integrity, and responsible corporate behavior.

Qualifications

• Partner in the strategic vision for VIP Program.
• Lead and develop our Reactivation Team.
• Manage current Reactivation Team of 2. This includes operating cadence, meetings, deliverables, etc.
• Design and prioritize customer segments for reactivation. These are executed around a few key variables.
• Identify friction points in workflows and implement practical solutions that improve speed, consistency, and effectiveness for anything touching Reactivation or VIP.
• Handle unique and dynamic client situations with sound judgement and an emphasis on “white-glove service”. Step in to support or solve the team and guest issues directly, when needed.
• Partner on KPIs and performance tracking to drive measurable outcomes.
• Contribute to VIP Knowledge & SOP’s by documenting best practices and other key information.
• Identify compliance risks and take actions necessary to eliminate or minimize risks.
• Champion within the organization a commitment to honesty, integrity, and responsible corporate behavior.

Competencies

• Sales Excellence: Leveraging sales techniques to maximize team performance.
• Passion for Service: Internally motivated to graciously serve, delight and build guest loyalty; as well as lead a team to do the same.
• Drive: Harnessing energy and passion to excel.
• Customer/Commercial/Market Awareness: Anticipating and listening to customer needs; looking outside our world.
• Influence: Engaging, leading and motivating a team to succeed.
• Professional Excellence: Applied functional/business knowledge; professionalism, composure, effectiveness.

Education And Experience

• Bachelor’s degree in Marketing or Business preferred.
• Proven ability to effectively collaborate as well as manage and motivate a sales workforce.
• Strong analytical skills. Ability to develop and communicate guest insight findings and recommendations, creating actionable strategies for sales functions.
• Ability to work independently and manage multiple initiatives and projects.

Additional Requirements

• Manual dexterity and coordination to operate office equipment including, but not limited to computers, telephone/headset, etc.
• Able to work in moderate to loud noise conditions.
• Able to make telephone calls for extended periods (minimum 40+ calls/day).
• Able to lift up to 15 pounds.
• Able to tolerate areas containing secondhand smoke.
• Able to work for long periods of time, under fluorescent lighting.
• Able to work at a desk, for most of the day, in a seated position.
• Able to spend most of the day working off computer monitors and operating a keyboard.
• Able to remain on one’s feet for long periods of time, and/or walk for long distances.
• Able to work overtime as needed.

Benefits

• Medical, vision, and dental insurance.
• Life insurance.
• Disability insurance.
• A 401(k)-matching program.
• Paid Flexible Time Off and paid company holidays.

About Us

At Caesars Digital, We Don’t Just Play the Game — We Set the Standard. As a proud part of Caesars Entertainment, the world’s premier gaming company with more than 80 years of sports betting leadership, Caesars Digital is Blazing The Trail in digital innovation, customer experience and industry excellence. We believe every Team Member should be treated like royalty because We Are All Caesars. This guiding principle fuels our commitment to delivering legendary service and creating unforgettable experiences for our customers. From cutting-edge digital platforms including Caesars Sportsbook, Caesars Palace Online, Horseshoe Online Casino and Caesars Racebook, to the continuing expansion of our retail footprint and our William Hill legacy, along with powerhouse partnerships across sports and entertainment, we’re building something extraordinary. And we want you to be part of it. Ready to make your mark on the Empire? Explore our open roles and discover how you can help shape the future of gaming. Join us. Blaze the Trail. Because at Caesars Digital, We Are All Caesars.