Director of Undergraduate Recruitment Initiatives
Employee Classification: Director, Admissions | Campus: University of North Texas – Dallas | Division: DAL-Enrollment Mgmt & Student Aff | Department: DAL-Admissions-UG-521200 | Job Location: Dallas | FTE: 1.0 | Retirement Eligibility: TRS Eligible
About the Organization
The University of North Texas System includes the University of North Texas in Denton and Frisco, the University of North Texas at Dallas, UNT Dallas College of Law, and UNT Health Fort Worth. It is the only university system based exclusively in the Dallas–Fort Worth region, employing more than 14,000 people and educating 49,000+ students across the system.
UNT Dallas is the first four-year public university in the city of Dallas. The Office of Undergraduate Admissions recruits, admits, and enrolls an academically prepared student body reflective of the state of Texas who are the best fit for UNT Dallas.
About the Role
Under the direct supervision of the Assistant VP for Enrollment Management and Executive Director of Undergraduate Admissions, the Director of Undergraduate Recruitment Initiatives leads, develops, and manages undergraduate student recruitment functions and operations. The Director serves as a key liaison with internal and external partners, supervises freshman and transfer Admission Counselors, and is accountable for executing data-driven recruitment strategies to achieve the University's enrollment goals. The role directs internal and external initiatives such as Dallas County Promise, T3, and Transfer Collaborative, and works to increase postsecondary enrollment by strengthening admissions and financial aid application completion rates.
Minimum Qualifications
- Bachelor's degree in a related field
- Seven years of closely related professional experience
Knowledge, Skills, and Abilities
- Extensive knowledge of University policies and procedures related to recruitment
- Extensive knowledge of (or ability to rapidly assimilate) Texas rules and regulations related to undergraduate admissions
- Significant experience with enrollment management, including developing, implementing, evaluating, and revising an annual recruitment plan and admissions plan in collaboration with university faculty and administration
- Marketing and public relations skills with an advanced understanding of the role of outreach in reaching enrollment goals
- Demonstrated experience ensuring compliance with all federal, state, and university regulations and policies as they relate to admissions
- Ability to work effectively with all levels of internal constituents, particularly administrators, faculty, and counterparts in other organizations within the University
- Exceptional communication skills, including effective writing and public speaking
Preferred Qualifications
- Master's degree in a related field
- Experience working in a college or university admission or recruitment office
- Experience with student information (SIS) and client relationship management (CRM) systems, preferably Salesforce/TargetX
- Knowledge of the college and financial aid application process
- Bilingual (Spanish)
Responsibilities
- Lead and supervise all Freshman and Transfer Admission Counselors, including hiring, setting expectations, training and professional development, continuous improvement coaching, performance management and evaluations, and disciplinary processes
- Develop, implement, and oversee recruitment territory assignment and annual data-driven recruitment plans for Undergraduate Admissions in alignment with the AVP for Enrollment Management to meet KPIs for strategic initiatives
- Plan annual strategies for participation in undergraduate college fairs, recruitment visits, and oversee recruitment programs; collaborate with other Directors in the Undergraduate Admissions team
- Measure accountability and impact of recruitment strategies and tactics, providing feedback and recommendations for process improvements to enhance undergraduate recruitment and overall annual yield
- Review and provide feedback on marketing initiatives such as engagement campaigns, mailings, recruitment publications, and digital campaigns
- Maintain effective communications with various university departments to facilitate efforts in the recruitment, application, and enrollment process
- Serve as liaison and partner to internal and external stakeholders related to recruitment initiatives and partnerships
- Represent the university in a public speaking capacity and serve on committees as assigned
Physical Requirements
- Moving about to accomplish tasks or moving from one worksite to another
- Lifting and moving objects up to 20 pounds
- Communicating with others to exchange information
Work Schedule
Monday–Friday, 8:00 AM – 5:00 PM; with some evenings and weekends as needed.
Pay
Salary: $74,352 annually.
Additional Information
- This is a Security Sensitive Position.
- Driving University Vehicle: No.
- Environmental Hazards: No adverse environmental conditions expected.