Director of Undergraduate Admission
Position Overview
The Director of Undergraduate Admission at Rider University provides strategic leadership and operational oversight for all undergraduate recruitment and admission activities. This position supervises admission staff, manages the undergraduate admission process, and collaborates with campus partners to enhance the institution's visibility, reputation, and enrollment outcomes.
Key Responsibilities
Develop and implement a comprehensive undergraduate recruitment and admission plan aligned with institutional enrollment goals.
Analyze enrollment trends, market data, and admission metrics to inform recruitment strategies and decision-making.
Establish annual recruitment goals and performance benchmarks for domestic and international markets.
Prepare regular reports on recruitment activities, admission outcomes, enrollment forecasts, and market trends.
Develop and maintain relationships with high schools, community-based organizations, counselors, educational consultants, etc.
Oversee communication plans designed to engage prospective students and families throughout the enrollment funnel.
Develop and implement recruitment strategies for international student markets.
Establish and maintain partnerships with international schools, agents, counselors, and educational organizations, etc.
Oversee the evaluation of international academic credentials and admission requirements.
Be a designated school official (DSO) and provide support to international students with their immigration and visa needs by providing I20s and DS-2019s.
Manage admission technology systems, including the CRM and application platforms.
Maintain data integrity and ensure compliance with institutional, state, federal, and accreditation requirements.
Develop and manage the admission office budget.
Monitor expenditures and ensure effective use of resources.
Required Knowledge, Skills And Experience
Bachelor's degree
Eight or more years of experience in college admission, enrollment management, recruitment, or a related field
Demonstrated experience supervising and developing professional staff
Experience managing undergraduate recruitment and admission processes
Knowledge of domestic and international student recruitment practices
Strong analytical, organizational, communication, and interpersonal skills
Strategic planning and project management skills
Strong leadership and team development capabilities
Ability to interpret enrollment data and make data-informed decisions
Experience with international credential evaluation and international recruitment initiatives
Excellent presentation and public speaking skills
Commitment to student service and fostering a diverse and inclusive campus community
Ability to build relationships with prospective students, families, counselors, and campus stakeholders
Ability to travel, work evenings and weekends as required
Valid driver's license in good standing and vehicle required or have reliable transportation to carry out travel requirements of the position
Satisfactory background and/or DMV checks required
Preferred Knowledge, Skills And Experience
Master's degree in higher education, business, marketing, counseling, or a related field
Experience in a small private college or liberal arts institution
Knowledge of CRM systems and enrollment management technologies
Experience with the admission process for nursing programs
Bilingual