Director of Sales - West

About the role

The Director of Sales - West role is accountable for delivering annual operating plan results through effective customer-based and fact-based selling strategies, development of winning relationships with the retail community, alignment and adherence to a disciplined net revenue management process, effective management of distribution and broker partners, and working collaboratively with functional teammates in operations, finance, and marketing.

Responsibilities

• Net Revenue Management: Help implement and execute a disciplined management process that optimizes the gross sales-to-net sales equation.
• Aid in building customer-specific annual plans including trade calendar development, assortment, merchandising, pricing, promotion, and all aspects of trade spending.
• Adhere to trade spend budgets and meet overall P/L goals via this net revenue management process.
• Examples of Key Retail Accounts: Albertsons Companies Inc., HEB, Winco, The Save Mart Companies, Raley’s, Smart & Final, Stater Bros, Grocery Outlet, etc.

Requirements

• Bachelor's degree in a related field (Business or Marketing).
• 5+ years of experience in CPG sales, key account management, or retail leadership.
• Significant experience managing Albertsons Companies, Inc. as a key account, with proven success in net sales growth, distribution expansion, and trade spend optimization.
• Experience in natural/specialty foods, plant-based, or CPG categories strongly preferred.
• Remote within the Western U.S., with ability to travel ~40% (customer visits, trade shows, headquarters alignment). Preference for candidates located in major Western hubs (e.g., CA, WA, ID, TX).
• Initiative: Self-starter who identifies and acts on opportunities to accelerate results.
• Strategic + Creative Problem Solving: Ability to define the issue/opportunity, gather the facts, develop the range of solutions, sort out the strengths and limitations, and arrive at a recommendation that best meets the needs of the business.
• Project Management: Strong project management skills; demonstrated ability to manage project from start to finish, including coordinating activities across multiple functional groups with non-direct reporting resources.
• Budget Management: Proven ability to effectively manage trade spend/selling expense budgets through a well-defined set of processes and methods.
• Selling Story Development: Proven ability to proactively identify business opportunities/issues; mine the data, define the insights and build fact-based selling tools that support communication to customers.
• Business Relationships: Must have strong "people" skills, ability to develop strong internal and external relationships and bring to bear your influence across our organization and externally to our customers.
• Written and Verbal Communication: Highly developed written and verbal communication skills; ability to communicate status, plans, issues, and updates effectively, appropriately, and in a timely manner.
• Organization and Execution: Highly organized; proven ability to effectively plan and execute to accomplish objectives.
• Positive, supportive attitude.
• High level of integrity and professionalism.
• Experience working in a startup, high-growth company, or similarly fast-paced environment.
• Systems: Proficient in Microsoft Excel and PowerPoint.
• Data: Familiarity with IRI/Nielsen, SPINS, Shopper 360, etc. data sets.

Qualifications

• BA/BS Degree preferred in related field (Business or Marketing).
• 5+ years of experience in CPG sales, key account management, or retail leadership.
• Significant experience managing Albertsons Companies, Inc. as a key account, with proven success in net sales growth, distribution expansion, and trade spend optimization.
• Experience in natural/specialty foods, plant-based, or CPG categories strongly preferred.
• Remote within the Western U.S., with ability to travel ~40% (customer visits, trade shows, headquarters alignment). Preference for candidates located in major Western hubs (e.g., CA, WA, ID, TX).
• Initiative: Self-starter who identifies and acts on opportunities to accelerate results.
• Strategic + Creative Problem Solving: Ability to define the issue/opportunity, gather the facts, develop the range of solutions, sort out the strengths and limitations, and arrive at a recommendation that best meets the needs of the business.
• Project Management: Strong project management skills; demonstrated ability to manage project from start to finish, including coordinating activities across multiple functional groups with non-direct reporting resources.
• Budget Management: Proven ability to effectively manage trade spend/selling expense budgets through a well-defined set of processes and methods.
• Selling Story Development: Proven ability to proactively identify business opportunities/issues; mine the data, define the insights and build fact-based selling tools that support communication to customers.
• Business Relationships: Must have strong "people" skills, ability to develop strong internal and external relationships and bring to bear your influence across our organization and externally to our customers.
• Written and Verbal Communication: Highly developed written and verbal communication skills; ability to communicate status, plans, issues, and updates effectively, appropriately, and in a timely manner.
• Organization and Execution: Highly organized; proven ability to effectively plan and execute to accomplish objectives.
• Positive, supportive attitude.
• High level of integrity and professionalism.
• Experience working in a startup, high-growth company, or similarly fast-paced environment.
• Systems: Proficient in Microsoft Excel and PowerPoint.
• Data: Familiarity with IRI/Nielsen, SPINS, Shopper 360, etc. data sets.

Skills

• Strong project management skills.
• Proven ability to manage trade spend/selling expense budgets.
• Ability to develop fact-based selling tools.
• Strategic problem-solving abilities.
• Excellent written and verbal communication skills.
• Organizational and execution skills.
• Ability to build and maintain strong relationships.

Benefits

• Salary range: $125,000 to $175,000 depending on location, qualifications, and experience.
• Annual bonus potential.
• General description of benefits: Medical, Dental & Vision coverage; 401(k) Retirement Plan with company match; Life Insurance; Long Term Disability Insurance; Paid Time Off; New Parent Leave; Wellness Resources.

Pay

$180,000.00 - $180,000

Schedule

Full time