Director of Sales Residential

Carrier Enterprise (CE) is a subsidiary of Watsco, Inc., the largest independent HVAC/R distribution company in the world. We distribute industry-leading brands such as Carrier, Bryant, Payne, GREE, and other HVAC and refrigeration equipment, along with a full line of aftermarket parts, supplies, and accessories. With over 200 locations across 28 states, Puerto Rico, the Caribbean, Latin America, Mexico, and Canada, and more than 2,000 employees, our vast footprint and e-commerce platform enable us to deliver best-in-class service to our customers. CE is dedicated to providing Comfort Excellence to the HVAC/R industry, with a vision to become a world-class distribution company through relentless pursuit of service excellence.

About the role

The Director of Sales leads and develops a team of regional sales leaders and managers to drive residential business growth and expansion. This strategic executive guides a high-performing team through clear direction, performance optimization, and achievement of financial targets. By implementing data-driven strategies and fostering a culture of excellence, this role directly impacts revenue growth, market expansion, and operational effectiveness across the legacy channel.

Responsibilities

• Create and implement data-driven strategic plans to consistently meet or exceed sales targets and revenue goals
• Foster a culture of continuous improvement for the sales team by coaching, motivating, and mentoring
• Collaborate with regional teams to strengthen customer relationships and enhance overall customer experience and satisfaction metrics
• Establish and maintain strategic partnerships with key customers and industry partners to drive mutual business growth
• Identify and remove operational obstacles by facilitating cross-departmental collaboration and implementing effective solutions
• Analyze market trends to identify improvement opportunities and develop proactive strategies to address customer concerns and internal challenges
• Provide strategic market intelligence and business insights to leadership regarding industry shifts and channel business segment directions
• Seamlessly operate across different regional business units to ensure consistent strategy implementation and resource optimization
• Recommend and implement targeted professional development programs for team members to enhance skills and performance
• Effectively communicate and influence across all organizational levels, including executive leadership, using strong presentation and interpersonal skills
• Develop and execute strategic sales objectives and goals for regional markets, identifying growth opportunities and setting measurable targets for market share and margin improvement

Requirements

• 5 years of distribution and sales leadership experience required, with at least 3 years in a leadership role
• Minimum 4-year bachelor’s degree in Business Administration; Master’s degree is a plus
• Strong background within distribution, preferably within HVAC/R systems, Electrical, Plumbing, or Building Materials
• Exceptional leadership and team management skills
• Advanced computer skills including Excel, Word, and PowerPoint
• Excellent communication and people skills
• Strategic thinking and problem-solving abilities
• Financial acumen and budget management experience

Benefits

• Competitive total pay (plus bonus on sales incentives)
• Health, dental, and vision insurance
• Life insurance
• 401(k) retirement plan