Director of Sales & Marketing
About the role
We are seeking a Director of Sales & Marketing to lead our dynamic team. With a strong focus on marketing, you will be responsible for translating automotive passion into measurable market growth.
Responsibilities
Develop and execute integrated marketing and go-to-market strategies that support revenue and growth objectives.
Craft and refine brand messaging and positioning for highly technical, engineered products.
Create and manage content across web, email, social, and video platforms.
Drive digital performance, including website UX, merchandising, conversion optimization, and retention.
Manage CRM and marketing automation tools to support campaigns, lead flow, and customer lifecycle engagement.
Analyze campaign performance, customer behavior, and market trends to guide decisions.
Support product launches with compelling narratives, assets, and coordinated go-to-market execution.
Partner closely with sales, engineering, and operations to ensure alignment from demand generation through fulfillment.
Represent the Vintage Air brand authentically at industry events and within the automotive enthusiast community.
Requirements
5+ years of experience in Marketing or marketing-led Sales roles within the automotive manufacturing industry.
Genuine passion for classic cars, hot rods, or automotive culture.
Proven success executing multi-channel go-to-market strategies.
Direct experience marketing automotive performance or engineered products.
Strong working knowledge of CRM and marketing automation platforms.
Excellent written, verbal, and visual communication skills.
Strong analytical skills with the ability to translate data into action.
Comfort working independently in a fast-paced, hands-on environment.
Qualifications
Bachelor’s degree in business, marketing, or a related field.
Automotive aftermarket or durable goods manufacturing experience.
Experience supporting distributor, installer, or dealer-based sales models.
Strong digital commerce, UX, and conversion optimization experience.
Experience in digital marketing strategies, platforms, and performance measurement.
Skills
Strategic thinking and execution.
Content creation and management.
CRM and marketing automation proficiency.
Data analysis and reporting.
Collaboration and teamwork.
Benefits
Seasonal travel (25-35%)
Based in San Antonio, Texas
A collaborative, hands-on environment
A culture that values craftsmanship, authenticity, and technical excellence
Pay
$100,000 - $120,000 annually
Schedule
Full-time, 40 hours per week