Director of Sales & Marketing

Responsibilities

• Develop and implement sales and marketing plans to achieve corporate objectives
• Establish sales and marketing goals and manage, mentor, and monitor direct sales team and sales rep organizations activities to assure goals are achieved
• Grow the business through identification and development of new customers as well as additional opportunities with existing customers
• Coordinate with direct sales team and sales reps to create win strategies and action assignments and build solid relationships with key customers
• Establish and maintain close working relationships with internal departments such as engineering, manufacturing, quality, and customer service
• Monitor post-win activities through the new product introduction process and work with relevant departments to assure customer needs are met
• Produce forecasts and other sales and marketing activity reports
• Research and stay current on industry trends and competitor activities
• Plan and develop appropriate promotional materials while maintaining a consistent corporate image
• Help evaluate acquisition targets, build pre-close diligence information, compare sales and marketing strategies, and/or evaluate synergies while leading the sales/marketing functional integration(s) as necessary
• Lead the assessment, selection, implementation, and optimization of CRM and sales technology platforms to support business growth, enhance customer relationship management, and provide actionable sales analytics
• Maintain the company website and use it as a sales and marketing tool, monitoring activity and initiating actions across different marketing channels to increase the quantity of quality leads
• Identify, manage, and evaluate marketing channels and campaigns to support sales objectives and strengthen brand presence
• Provide leadership and oversight for the customer service team, ensuring exceptional customer support, efficient order processing, and continuous improvement of customer-facing processes to drive customer satisfaction and retention

Qualifications

• Bachelor degree in a business-related area of study (Sales, Marketing, Finance, Engineering, etc.)
• 5+ years of sales/sales management experience with an electronics company
• Extensive and well-developed network of electronics users
• Engineering and/or operations experience in an electronics environment
• Proven track record of opening doors and closing deals