Jobs · Business Development · Alabama

Director of Sales and Marketing

CUSA, LLC · Tuscaloosa, AL · 1 mo ago
Business DevelopmentFull-time

Position Summary

The Director of Sales will be responsible for developing and implementing sales strategies to drive occupancy, increase market share, and grow revenue. This role requires a proactive, hands-on professional who thrives on relationship building, prospecting new business, and delivering measurable results.

Key Responsibilities

  • Develop and execute a comprehensive sales plan to achieve room revenue and market share goals.
  • Prospect, negotiate, and close new business across corporate, group, and leisure segments.
  • Build and maintain strong relationships with clients, community partners, and local organizations.
  • Conduct property tours, presentations, and client entertainment to showcase the hotel.
  • Monitor and analyze market trends, competitor performance, and demand generators.
  • Collaborate with the General Manager and Revenue Management team to optimize pricing and inventory.
  • Maintain accurate records in the hotel's sales and catering system.
  • Represent the hotel at networking events, trade shows, and industry conferences.
  • Provide weekly and monthly sales activity reports to ownership and management.

Qualifications

  • Minimum 2–3 years of hotel sales experience (limited-service or select-service preferred).
  • Strong knowledge of local market dynamics and competitive hotel landscape.
  • Proven track record of meeting or exceeding sales and revenue goals.
  • Excellent communication, negotiation, and presentation skills.
  • Highly organized, detail-oriented, and able to manage multiple priorities.
  • Proficient in Microsoft Office and hotel sales systems.
  • Courtyard by Marriott/Marriott brand experience is a plus.

Benefits

  • Competitive base salary plus performance-based incentive plan.
  • Marriott hotel travel discounts.
  • Career development opportunities with a growing hotel management company.

Pay

Competitive base salary plus performance-based incentive plan.

Schedule

N/A

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