Director of Programming

Job Summary

The Director of Programming is responsible for implementing public-facing programs and activations, increasing the quantity, quality, and consistency of programming across all Meow Wolf exhibitions. This position will strategically grow same-store-sales through programming that increases reach, repeat visits, per capita spending, and net promoter scores. As the Director of Programming, you will work closely with content curators, operations teams, marketing, product and engineering, data and analysis, and other internal teams to develop and implement themed programming across our current and future exhibitions.

Key Responsibilities

• Strategize, implement and analyze cross-exhibition programming initiatives that enliven the company's purpose and mission.
• Work closely with key stakeholders across the organization to co-develop holistic programming and activations that drive repeat visitation and ticket sales.
• Create, communicate, and implement programming standards and processes across, but not limited to: Guest Engagement, Food & Beverage, and Merchandise.
• Develop program assessment protocols for tracking key performance indicators as a basis for measuring the impact of programs as they relate to reach, repeat visits, per capita spending, and guest satisfaction.
• Manage budget and spending for programs and activations across exhibitions.
• Establish milestones and monitor adherence to plans and schedules.
• Provide support and guidance for all developed program opportunities for site leadership.
• Define revenue and incremental EBITDA goals.
• Work closely with the Chief Exhibition and Experience Officer to draft the annual program budget and monitor expenses throughout the year ensuring adherence to budget.

Required Qualifications

• 5+ years in a theme park, museum, or attraction operations experience.
• Experience leading cross-functional programming efforts involving multiple stakeholders.
• Able to manage multiple projects simultaneously.
• Experience in opening new locations and working across an organization with multiple locations.
• Able to partner collaboratively across diverse disciplines in the organization and ability to lead others in the development of strategy, planning, and execution of deliverables.
• Excellent oral and written communication skills.
• Excellent time management and ability to prioritize and organize workload for self and others.
• Minimum 2 years of project/ process management or event planning experience.
• Experience with programmatic evaluation.
• Good judgment in difficult and complicated management situations.
• Able to maintain an appropriate, dispassionate demeanor in emergencies, difficult customer interactions, and interactions with personnel.

Physical Demands

• Physical ability to walk, stand, take stairs/slides/elevators, and navigate the elements during the day and night.
• Employee may be required to remain in a sitting or standing position for prolonged periods, and repeat motions that may include the wrists, hands, and/or fingers.
• Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
• Must be able to lift up to 20 pounds at times.

Work Environment

• This job operates in a professional office environment.
• This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and scanners.
• This position also works in an indoor setting with exposure to noisy environments, dim lighting, strong visual effects including strobing lights, special effects, fog machines and small and/ or enclosed spaces.

Supervisor Responsibilities

• This position does require supervisory responsibility.

Travel

• This position requires moderate travel (