Director of Marketing - International - The Toro Company

About the role

We are responsible for shaping the strategic direction of the International Division, overseeing essential marketing functions including strategic and annual planning, pricing, promotion, product placement, P&L management, marketing communications, parts and accessories, financing, as well as channel and customer strategies. We ensure the attainment of annual targets related to sales, profit contribution, inventory turnover, product launches, and strategic objectives for both whole goods and parts/accessories. Close collaboration with division leadership, along with marketing and product development teams from other divisions, is required to drive alignment and success.

Responsibilities

• Conducts market and share analysis; leads strategic and annual planning for the division.
• Collaborates with sales leaders on program execution.
• Works with regional teams to optimize inventory turns and create tailored marketing plans for distributors and dealers.
• Gathers voice of customer input and maintains business tracking and data analysis processes.
• Oversees the marketing budget and manages customer databases for effective marketing implementation.
• Stays current on industry developments through resources, contacts, seminars, and trade shows.
• Identifies joint-venture or acquisition opportunities.
• Represents the division at industry events and meetings.
• Builds, leads, and develops marketing team.
• Leads divisional Market, Marketing Communication, Analytics, and Demand Planning teams.
• 30% travel is required

Requirements

• A bachelor’s degree is required; an MBA is highly preferred.
• At least 15 years of broad-based, cross-functional business experience are required, ideally within the durable goods industry and with exposure to distributor and dealer channels. International and multicultural experience is also preferred.
• Demonstrated strong analytical abilities alongside exceptional interpersonal, communication, and leadership skills necessary for effective project and team management.
• Advanced technical proficiency to assess current system effectiveness, recommend, and implement new technologies and processes to enhance overall service and operational efficiency.
• Proven team-oriented leadership, supporting both divisional and enterprise-wide objectives and functions.
• Outstanding ability to collaborate across divisions, functions, and with channel partners.
• Aligns with TTC values.

Qualifications

• Minimum of 15 years of broad-based, cross-functional business experience, ideally within the durable goods industry and with exposure to distributor and dealer channels. International and multicultural experience is preferred.
• Strong analytical abilities, interpersonal, communication, and leadership skills.
• Advanced technical proficiency to assess current system effectiveness, recommend, and implement new technologies and processes.
• Proven team-oriented leadership, supporting both divisional and enterprise-wide objectives and functions.
• Outstanding ability to collaborate across divisions, functions, and with channel partners.
• Alignment with TTC values.

Skills

• Strategic planning and market analysis.
• Product development and MGPP coordination.
• Marketing plan implementation and execution.
• Inventory management and optimization.
• Customer relationship management and data analysis.
• Collaboration and teamwork.
• Industry knowledge and trends.
• Leadership and management.
• Joint-venture and acquisition opportunities identification.
• Event and meeting representation.
• Team building and development.

Benefits

We offer a full range of benefit options for your present and future needs including competitive salaries, 401(k)s, paid vacation days, and more. Learn More

Sustainability

Sustainability is not a new concept for The Toro Company. It is deeply rooted in our purpose—to help our customers enrich the beauty, productivity and sustainability of the land. Learn More

Community

Volunteering is an important part of our culture. We believe that a satisfying life comes from contributing at work and giving back to the community. Learn More