Director of Marketing & Communications

Reports To

Chief Mission Officer/Integrator

Direct Reports

• Marketing Operations Manager
• Creative Content & Digital Communications Coordinator

Location

Hybrid Remote/Mount Gilead, OH

Employment Type

Full-time, exempt

Salary

$90,000–$100,000

About the role

As the Director of Marketing & Communications, you’ll steward the Flying Horse Farms story—leveraging storytelling, creativity, and connection to expand awareness and support for a future where every child with a serious illness has a place to belong. You’ll lead marketing, communications, public relations, and brand strategy while collaborating with Development, Programs, executive leadership, and external partners. This role is ideal for an exceptional writer, editor, and storyteller who can translate complex ideas into compelling narratives that inspire action.

Your Impact

Your work will help more children and families discover Flying Horse Farms, deepen engagement with volunteers and partners, and strengthen connections to the mission. You’ll shape how FHF shows up in the world—from brand and storytelling to relationships and moments when our voice matters most—elevating visibility, reputation, and opportunities for kids with serious illnesses to experience camp’s joy, freedom, and belonging.

What You’ll Do

Leadership & Organizational Strategy

• Provide strategic leadership for marketing and communications while contributing to organizational priorities and thought leadership.
• Lead and develop the Marketing & Communications team; collaborate with executive leadership; establish measures that demonstrate the impact of communications and engagement efforts.

Marketing & Brand Management

• Lead an integrated marketing strategy that strengthens awareness, engagement, and the FHF brand across audiences and platforms.
• Oversee brand stewardship, content strategy, creative direction, campaigns, events, digital experiences, and public relations to ensure a consistent and compelling presence.

Storytelling & Communications

• Serve as the lead storyteller for Flying Horse Farms, developing authentic, mission-centered stories that connect with families, volunteers, donors, partners, and the broader community.
• Guide organizational messaging, executive communications, digital content, and donor communications to inspire connection and action.

Community Engagement & External Relations

• Build relationships and identify opportunities that expand FHF’s visibility, partnerships, and community investment across Columbus, the Midwest, and the SeriousFun Children’s Network.
• Strengthen connections with nonprofit, philanthropic, corporate, civic, media, and healthcare communities to support engagement and organizational growth.

Crisis Communication & Reputation Management

• Lead crisis communications planning and response while protecting and strengthening FHF’s reputation.
• Serve as a strategic communications partner during emerging issues and maintain protocols that ensure thoughtful, effective responses.

What We Offer

Supporting You Today

• A mission-driven team connected by a clear vision, guiding principles, and shared operating values
• A workplace where your ideas, perspective, and contributions are valued
• A culture of collaboration, connection, and support
• An open, inclusive workplace built on trust and transparency
• Medical, dental, and vision insurance
• Flexible PTO
• 13 paid holidays

Protecting Your Future

• Retirement savings plan
• Employer-paid life insurance
• Employer-paid short- and long-term disability
• Parental leave

Physical Expectations

• Ability to work for extended periods at a computer and perform repetitive tasks associated with keyboarding, writing, and other office technology
• Ability to communicate effectively in person, by phone, and through digital communication platforms
• Ability to sit, stand, walk, and move throughout the workplace and camp property as needed
• Ability to occasionally lift, carry, or move materials and equipment related to meetings, events, programs, or organizational activities
• Ability to navigate indoor and outdoor camp environments, including uneven terrain, as needed to support FHF activities and events

Environmental Conditions

• Hybrid role with work performed from home office, FHF’s office, camp property, and off-site locations as needed
• Work may occur in typical office and home-office environments, as well as indoor and outdoor camp, event, and community settings
• May be exposed to varying weather conditions, including heat, cold, humidity, and rain, when participating in camp activities, events, or organizational initiatives
• May occasionally work in environments with elevated noise levels associated with camp activities, events, and group gatherings
• May require occasional travel to meetings, events, community engagements, partner locations, or other organizational activities
• Work schedules may occasionally include evenings, weekends, or extended hours based on organizational needs, events, campaigns, or communications requirements

Requirements

Required Qualifications

• Bachelor’s degree in marketing, communications, journalism, public relations, or 7 years of relevant work and management experience (5 years in a leadership role preferred)
• Experience serving in a fractional, consulting, or advisory capacity
• Experience working in or with nonprofit organizations
• Comprehensive knowledge of marketing, communications, and public relations
• Demonstrated ability to quickly diagnose challenges, prioritize opportunities, and execute high-impact initiatives
• Excellent and thoughtful verbal, written, and nonverbal communication skills; including strong writing and editing capabilities
• Strong capability in providing strategic direction and oversight for direct reports, designers, videographers, or creative agencies
• Strong capability in pipeline development and growth strategy, including external relations, prospecting, and pipeline creation

Preferred Qualifications

• Master’s degree or equivalent experience preferred
• Technologically current and trend aware
• Working knowledge of photo/video editing tools and web content management systems
• Familiarity with donor and constituent relationship management systems (e.g., Raiser’s Edge)
• Experience with crisis communication strategy and execution