Director of Marketing
Positioning & Product Marketing
In your first year, you will sharpen how Mursion talks about itself across its website, sales materials, and customer stories. Your goal is to clearly differentiate Mursion from other generative-AI competitors and ensure that operational leaders and CEOs in enterprise and healthcare immediately understand our value.
Demand Generation & Content
You will generate high-quality leads within the target ICP through multi-channel campaigns across email, SEO/AEO, organic social, and virtual events. You will also build a multimedia content library, case studies, customer stories, demos, and visual assets that prove our value.
Measurement & Marketing Operations
You will own a disciplined, data-driven dashboard that gives leadership clear funnel visibility and performance reporting. You will also manage the marketing budget and make sharp prioritization calls about where to invest.
Strategy & Leadership
You will oversee website messaging and optimization so it stays aligned with our positioning. You will also support executive and strategic-planning communications as needed.
Sales Enablement
- Equip the sales team to demonstrate the product and close: pitch materials, demo narratives, messaging frameworks, and competitive battlecards
- Partner closely with the head of Sales so messaging maps to real buyer needs, market dynamics, and our positioning
- Own product positioning and messaging that cuts through the noise and clearly differentiates us from generative-AI competitors
- Partner with Product on launches, customer communications, enablement materials, and adoption campaigns
- Keep a working pulse on the competitive landscape to inform Sales, Product, and leadership
Brand Voice & Thought Leadership
You will strengthen our brand voice and thought leadership, including a more personality-led presence on channels like LinkedIn where we see room to grow.
Project Management & Prioritization
You will manage multiple initiatives simultaneously, ensuring that you take ownership of projects and see them through to completion. You will also manage agency and contractor relationships to extend the team's capacity.
Additional Skills
- A proven B2B marketer, 10+ years, ideally in SaaS or technology
- An exceptional writer and storyteller who can independently build a deck and craft a narrative that lands
- Strong product-marketing instincts paired with the ability to execute hands-on across demand generation and enablement
- Fluency in marketing funnels and metrics, and comfort being measured on lead quality and pipeline
- Strong analytical skills and the ability to use data to inform decisions and communicate results
- Credibility with senior stakeholders, the confidence to partner with and influence leaders across the business, especially Sales
- A builder's temperament, someone who thrives on autonomy and accountability, takes ownership, sees initiatives through
- Experience doing more with less in a lean, resource-constrained environment
- Experience managing agencies, contractors, and external partners
- Comfort with HubSpot and modern, AI-powered marketing tools
Compensation
$150,000-$190,000 base salary, plus a target bonus and equity. We invest in our team and want this role to share in the upside as we grow. Competitive Salary, bonus eligibility and equity, Flexible PTO, Health Care Plan (Medical, Dental & Vision), Retirement Plan (401k), Life Insurance (Basic, Voluntary & AD&D), Parental Leave, Short Term & Long Term Disability, Work From Home.