Director of Marketing

About the role

Firestorm is seeking a Director of Marketing to lead our marketing efforts. This role requires a strategic thinker who can also execute campaigns and events. You will lead a team of creatives and PR professionals, and work closely with the Business Development team to ensure marketing supports our pipeline.

Responsibilities

• Own Firestorm’s annual marketing strategy, set vision, allocate resources, and translate goals into campaigns and timelines
• Create integrated, multi-channel campaign strategies aligned with product milestones, fundraising cycles, BD priorities, hiring pushes, and industry moments
• Partner with the founders and executive team to align marketing strategy with company growth objectives
• Develop and execute campaigns from concept to launch, including brief, strategy, messaging, creative direction, channel plan, and execution
• Manage the creative contractor roster to produce assets that reflect the brand and align with Firestorm's voice and visual identity
• Lead the PR agency to ensure Firestorm's story is being told in the right places and develop a proactive media strategy
• Develop and maintain Firestorm's brand identity, voice, and visual language across all channels and touchpoints
• Craft high-impact content including product videos, capability briefs, thought leadership, newsletters, customer stories, and investor materials
• Own the events strategy, plan and execute Firestorm's presence at conferences, tradeshows, and industry gatherings, and manage the full annual calendar
• Build and maintain sales enablement materials, proposal support assets, and account-based content to accelerate BD conversations
• Develop customer-facing collateral and participate in customer meetings, program reviews, and stakeholder engagements as a communications resource and brand ambassador
• Lead and coordinate a team of direct reports and extended contributors, including a marketing coordinator, podcast producer, events coordinator, PR agency, and creative contractors
• Own the marketing budget, prioritize spend, track ROI, and report performance directly to the executive team
• Manage vendor and agency relationships, set expectations, review output, and maintain discipline on budget and timelines
• Own Firestorm’s digital ecosystem, unify presence across podcasts, video, press, events, and social, and serve as a trusted communications partner to the CEO and founders
• Develop crisis and reactive communications playbooks, messaging frameworks, and response protocols in partnership with leadership

Qualifications

• Bachelor’s degree in Marketing, Communications, Advertising, Business Administration or equivalent degree, or 12 years of relevant progressive experience
• U.S. Citizenship required for DoD security clearance
• 8+ years of progressive marketing experience, with at least 3 years in a director-level or senior leadership role
• Experience marketing a physical product and understanding the dynamics of selling something tangible in a complex, relationship-driven market
• Proven track record leading a team of direct reports and managing external partners including agencies, contractors, and vendors
• Demonstrated ability to build campaigns from concept to launch across brand, content, digital, events, and earned media
• Experience working closely with a sales or BD team to directly support pipeline through marketing
• Exceptional writing, editing, and storytelling skills, able to make complex or technical subject matter clear, compelling, and human

Preferred Qualifications

• Experience in defense, aerospace, national security, government technology, or adjacent dual-use sectors
• Familiarity with B2G markets and federal procurement dynamics, including how the DoD and intelligence community evaluate and engage vendors
• Experience managing or directing a PR agency and holding them to a proactive earned media strategy
• Familiarity with design tools (Figma, Adobe Creative Suite)
• MBA or advanced degree in marketing, communications, or a related field