Director of Integrated Marketing

Job Type

Full-time

Description

Status: Full Time
Place of Performance: Atlanta, Georgia or remote / hybrid
Travel Requirements: 10%
Supervisor: Chief Growth Officer
Direct Reports:
- Manager of Organic Social and Influencer Marketing
- International Marketing Contractor

About the role

Brand Marketing Channel Leadership
- Global Organic Social
- Global Paid Influencer
- Global PR
- Global Consumer Print Advertising
- Global Experiential Marketing
- Event strategy (articulate goals, reason for doing an event, expected outcome)
- Event budget management
- Event planning and execution
- Event performance reporting

Responsibilities

• Content Planning
• Own the brand content calendar development including calendar document management, data accuracy and completion
• Own the weekly Content Lab meetings – including agenda development, meeting management, notes and follow ups
• Own marketing story (campaign) concept development and writing, collaborating with the Brand Managers and Creative team to drive from concept to execution

Requirements

• Bachelor’s degree in marketing, Business Administration, or related field
• Beauty experience preferred
• Ability to work in fast paced work environment
• Ability to deliver on deadlines
• Able to roll up their sleeves and get the job done while processes are not clear
• Demonstrates excellence in communication, analytics and project management
• Excellent presentation skills and proficiency in PowerPoint/ Office Suite
• Can effectively build relationships and influence senior levels in the organization across regions and functions
• Drive for results, able to influence and accomplish tasks through formal and informal channels