Jobs · Marketing · Ohio

Director of Growth, Hoxworth Blood Center

University of Cincinnati · Cincinnati, OH · 1 mo ago
Marketing$10.6/hrFull-time

About the role

Hoxworth Blood Center (HBC), University of Cincinnati, was founded in 1938 and serves more than 30 hospitals in 18 counties in Southwestern Ohio, Northern Kentucky, and Southeastern Indiana. Annually, Hoxworth collects more than 100,000 units of blood from local donors to help save the lives of patients in area hospitals.

Responsibilities

  • Develop and execute a comprehensive growth strategy to expand donor collections across mobile drives, NDCs, and other service lines.
  • Identify and evaluate new market opportunities, including demographic analysis, competitive landscape, and demand forecasting.
  • Lead site selection, business case development, and launch planning for new NDC locations and expansion initiatives.
  • Drive optimization of existing footprint by improving performance of underperforming drives, sites, and territories.
  • Partner with Donor Recruitment and Marketing to enhance donor acquisition, retention, and engagement strategies.
  • Cultivate strategic partnerships to expand mobile drive opportunities and donor pipelines.
  • Develop scalable playbooks, including operational readiness, staffing models, and marketing strategies.
  • Collaborate with Operations and Labs to align growth initiatives with capacity, supply chain, and production constraints.
  • Build financial models and ROI analyses for expansion initiatives.
  • Establish key performance indicators (KPIs) related to donor growth, site productivity and market penetration.
  • Monitor and report on growth performance; adjust strategies based on data-driven insights.
  • Identify and implement innovative growth channels and service offerings.
  • Ensure all growth initiatives comply with regulatory and accreditation standards.
  • Develop and manage budgets associated with growth initiatives.
  • Provide leadership and direction to growth and expansion teams.
  • Serve as a strategic advisor to executive leadership on growth opportunities.
  • Provide direct and/or indirect supervision to exempt and non-exempt staff (i.e., hiring/firing, performance evaluations, disciplinary action, approve time off, etc.).

Requirements

  • Bachelor’s Degree in Business Administration, Healthcare Administration, Marketing or related field.
  • Seven (7) years of experience in healthcare, business development, operations or related field.
  • Minimum five (5) years of progressive leadership experience, including direct supervision.
  • Demonstrated experience in growth strategy, market expansion, or multi-site operations.

Qualifications

  • Considered experience in blood banking, healthcare services, or regulated environments.
  • Experience launching new markets, service lines, or physical locations.
  • Experience working cross-functionally in complex organizations.

Physical Requirements/Work Environment

Office environment/no specific unusual physical or environmental demands.

Compensation and Benefits

UC offers an exceptional benefits package designed to support your well-being, financial security, and work-life balance. (UC Benefits) Eligibility may vary by position and FTE status. Highlights include:

  • Salary/Hourly Pay Rate Information: [[custRCM_PostingSalary]]
  • Comprehensive Tuition Remission
  • Robust Retirement Plans
  • Real Work-Life Balance

Physical Requirements/Work Environment

Office environment/no specific unusual physical or environmental demands.

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