Jobs · Marketing

Director of Growth

Tuesday Health · New York, NY · 2 mo ago
RemoteRemoteMarketingFull-time

The Role

The Director of Growth will play a critical role in helping scale and mature our national growth function and strategy. This person will focus on account-based marketing, strategic prospecting, and creative ways to engage both existing and prospective payor clients to drive growth. Importantly, the role will also collaborate cross-functionally to support smooth implementation handoffs and drive sustainable growth. The ideal candidate is a strategic, curious, and execution-oriented individual who enjoys learning quickly and is excited to work with senior leaders across the healthcare ecosystem.

Key Responsibilities

  • Help build and mature the foundational processes, systems, and strategies that support our continued scale, including account-based marketing, account management, and sales enablement
  • Own and drive a highly targeted growth strategy focused on expanding our footprint among health plans and other key stakeholders in the value-based care ecosystem
  • Design and implement tailored engagement plans for a small number of high-value prospects, recognizing that each client is unique in structure, needs, and decision-making
  • Develop creative marketing and engagement strategies (e.g., executive dinners, targeted events, curated newsletters, peer roundtables) to reach and influence key decision-makers
  • Craft compelling content (e.g., thought leadership pieces, newsletters, etc) that positions Tuesday Health in a differentiated and credible way for payor executives
  • Critically evaluate new growth avenues and recommend where we should (or shouldn’t) pursue innovative / new partnerships
  • Monitor the regulatory and policy environment to identify emerging trends, incentives, or mandates that could inform growth strategy and create new opportunities with payors and health systems
  • Serve as a thought partner to the Chief Growth Officer and executive team, providing strategic input into how we sell, position, and expand with key partners
  • Conduct prospect research and market analysis to inform growth priorities and pipeline development
  • Create high-impact materials (business cases, presentations, proposals) customized for executive audiences at target organizations
  • Collaborate cross-functionally with marketing, clinical, and operations teams to develop and execute integrated account strategies
  • Track, measure, and report on growth metrics, conversion rates, and ROI to continuously refine and improve approach
  • Lead special projects and strategic initiatives that further mature the growth function
  • Other duties as assigned in a fast-evolving environment

A Strong Candidate Will Demonstrate the Following Core Competencies

  • Experience in strategy, consulting, business operations, investing, or another rigorous analytical environment
  • Ability to structure and solve ambiguous problems, synthesize complex information, and communicate insights clearly to senior leaders
  • Very strong project management, organization, and follow-through
  • Exceptional writing and communication skills, including the ability to craft executive-ready materials
  • A high EQ with an ability to build trusted relationships across internal and external stakeholders
  • A low-ego, roll-up-your-sleeves approach, with comfort moving between strategic work and hands-on execution
  • An "at cause" orientation, consistently taking initiative, anticipating needs, and moving work forward without waiting to be asked
  • Some exposure to or familiarity with the healthcare or payor landscape, with the ability to quickly deepen expertise on the job (no prior deep specialization required)
  • Comfort operating in a fast-moving, high-growth environment where priorities and opportunities evolve rapidly
  • Intellectual curiosity and a willingness to learn domain-specific knowledge quickly

Nice to Haves (But Not Required to Apply)

  • Operating experience in healthcare, value-based care, or payor strategy
  • Experience with account-based marketing, enterprise sales, or strategic partnerships
  • Understanding of how large organizations (particularly insurers or health systems) make decisions
  • Experience with CRM systems or data/market analysis tools
  • Prior work touching growth, go-to-market, marketing, or business development

What We Offer

  • Competitive compensation, reflecting our commitment to attracting, retaining, and motivating the best talent in the industry
  • Comprehensive benefits including medical, dental, vision, and life insurance, paid time off and holidays, employer 401(K) match, etc.
  • Remote work with multiple onsite sessions each year to maximize collaboration and team building
  • A dynamic and inclusive team environment where you can lean on your teammates, offer candid feedback, bring your true self to work each day, and deliver tremendous impact while having fun along the way
  • Meaningful work each day; we care deeply about our mission, our patients, and each other

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