Director of Ecommerce

Mission

Define and lead the company’s end-to-end eCommerce strategy, driving sustainable business growth across all digital channels. Ensure a cohesive omnichannel proposition that strengthens the brands’ digital presence, maximizes revenue, and enhances their relevance in the online environment, through a strategic, data-driven approach supported by advanced digital commerce tools. This will be achieved in close collaboration with cross-functional teams to build a high-performing eCommerce model that accelerates the organization’s digital transformation.

Key Responsibilities

• eCommerce Strategy Building and Leadership:
• Develop and execute a comprehensive eCommerce growth strategy aligned with overall company objectives, including channel and customer prioritization, distribution, innovation, pricing (special online packs/PPA) and assortment plans
• Drive the digital P&L by delivering revenue, profit, conversion and share targets while hitting on all key digital KPIs and optimizing trade and marketing investment
• Customer and Platform Partnerships:
• Lead commercial relationships with key eCommerce retailers and platforms, owning term negotiations, developing joint business plans and driving our category vision
• Collaborate closely with customer sales teams to align online and B&M strategies to unlock holistic incremental growth
• Business Performance and Data-Driven Insights:
• Establish and track eCommerce KPIs including but not limited to sales, conversion rates, traffic, ROAS, digital share and forecast accuracy, this in collaboration with the Analytics team to drive organizational growth and education
• Deliver actionable insights to senior leadership and provide recommendations on accelerating performance
• Monitor retailer and competitive trends, consumer response and behavior to proactively adjust strategies
• Cross-Functional Leadership:
• Partner with Marketing, Sales, Supply and Finance teams to ensure seamless product availability, competitive pricing and consistent brand messaging
• Lead eCommerce team, while in its infancy, set up framework for the future

You will need

• 10+ years of progressive sales leadership experience in CPG industry, digital sales, or omnichannel commercial leadership
• Bachelor’s degree required, MBA preferred
• Proven success by growing brands online and all platforms
• Strong understanding of digital shelf levers, media optimization, retail media networks, and performance marketing
• Demonstrated ability of P&L ownership, building strategic partnerships and delivering measurable sales
• Analytical mindset and proficiency with tools like Profitero and similar
• Exceptional leadership, collaboration, and communication skills
• Willingness to travel, both domestically and internationally
• Self-motivated and positive attitude with great energy and growth mindset. Passionate about good, high-quality food

Our DEOLEO “Live Green” benefits will include

• Flexibility and work-life balance to support your wellbeing
• Real opportunities for growth within a dynamic, global company
• Access to our Deoleo Learning Academy where you can experience the power of inspirational online assessments and courses. Our training is designed to stimulate the development of all the key competences to face the challenges of today and tomorrow, we have more than a hundred courses available
• A diverse and sustainable workplace where everyone can contribute, regardless of their role, country, or background

If you believe you match these values, we are looking forward to meeting you!

We are committed to providing equal opportunities to talent from all backgrounds. We know that the best ideas and solutions come by bringing together people from all over the world, where everyone feels heard and has the chance to make a real impact.

At DEOLEO we believe that diversity adds incredible value to our teams, our products, and our culture. And therefore, DIVERSITY is one of our key values.

Ready to have a look into what's going on in DEOLEO?

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Department

Marketing

Role

Digital

Locations

Dallas

Remote status

Hybrid