Director Of Admissions and Marketing

About the role

The Director of Admissions & Marketing will lead admissions efforts, strengthen community partnerships, and drive occupancy growth at Garden Park Care Center.

Responsibilities

• Develop and maintain strong referral relationships with hospitals, physicians, case managers, and community partners.
• Cook up and manage the admissions process from referral through admission.
• Conduct facility tours and provide exceptional customer service to prospective residents and families.
• Work closely with the clinical team to ensure timely admission decisions.
• Develop and execute marketing strategies to increase referrals and occupancy.
• Represent the facility at networking events, community outreach opportunities, and healthcare meetings.
• Track referral activity and maintain accurate marketing and admissions data.
• Collaborate with facility leadership to achieve census and revenue goals.

Qualifications

• Previous admissions, marketing, business development, or healthcare sales experience required.
• Skilled Nursing Facility or Long-Term Care experience required.
• Established referral network within the Cincinnati healthcare market is a plus.
• Excellent communication, relationship-building, and organizational skills.
• Ability to work independently while managing multiple priorities.
• Proficient with Microsoft Office; experience with PointClickCare (PCC) or similar healthcare software is a plus.

Benefits

• Competitive salary plus incentive opportunity.
• Medical, Dental & Vision Insurance.
• Paid Time Off (PTO).
• 401(k).
• Supportive leadership team.
• Opportunity for career growth within a growing organization.