Director, Growth Strategy

About the role

Jersey Mike’s is building a Strategy & Growth function accountable for the sales channels our growth strategy depends on. As Director, Growth Strategy, you will own two priority growth channels: Delivery and Catering. This is an end-to-end commercial ownership role, not an advisory one: you will develop the strategy, build the business case, and lead cross-functional execution through to measurable results across a 3,000+ location franchise system. The role offers direct exposure to the senior leadership team and a clear growth path as the function scales. In addition to the channel portfolio, you will support the Corporate Strategy team with high-priority strategic projects for senior leadership, as bandwidth allows.

Responsibilities

Delivery

• Own the delivery channel: grow 1st-party delivery mix and strengthen channel economics across 1st- and 3rd-party
• Drive the 1st-party (white-label) experience and roadmap (UX, ordering friction, and conversion) in partnership with Technology and Marketing
• Manage 3rd-party marketplace relationships and strategy: commercial performance, franchise owner economics, and promotional initiatives (with Marketing)
• Own channel economics reporting with Finance: commissions, incrementality, and profitability by channel

Catering

• Own the catering channel end to end: current-state review of offering, process, and store / customer experience; channel strategy (offering, operating model, targets); and phased growth rollout across the system
• Set and manage channel baselines, participation targets, and sales goals in partnership with Finance
• Lead field activation with franchisees and Ops to drive adoption, building the business case for system-wide adoption

Strategic Projects & Leadership Support

• Evaluate and develop future channel expansion opportunities as the portfolio matures
• Flex to support high-priority initiatives across the growth portfolio — digital, menu innovation commercialization, and ad-hoc projects for the senior leadership team
• Build board- and SLT-ready analyses, business cases, and recommendations; contribute to annual strategic planning

Qualifications

• 8+ years in strategy and commercial roles: management consulting, corporate strategy, growth / category management, or general management
• Demonstrated end-to-end ownership of a commercial strategy from analysis and business case through execution to measurable results
• Strong analytical and financial modeling skills; fluency in unit economics and channel P&L thinking
• Proven cross-functional leadership without direct authority; able to mobilize Marketing, Operations, Technology, Finance, and Supply Chain around a shared plan
• Strategic thinking paired with a bias for execution. Comfortable moving between the boardroom and the field
• Willingness to travel and spend time in restaurants and franchisee markets, as needed

Preferred

• Experience in franchise, multi-unit restaurant, or retail food environments
• Digital ordering / delivery channel experience: channel economics, marketplace partnerships, or off-premise growth in a multi-unit setting
• Field marketing activation experience, driving local adoption of programs through operators or franchisees