Director, Global Partner Marketing

About the role

The Director, Global Partner Marketing will lead Teradata's global partner marketing function, owning the strategy and hands-on execution of integrated marketing programs across the full partner ecosystem.

Responsibilities

• Own and execute partner marketing strategy across all Teradata routes to market, including Software Vendors (ISVs), Systems Integrators (SIs), and the broader longtail partner ecosystem.
• Develop co-marketing plans for each route to market in collaboration with GTM and Field Marketing teams, ensuring joint campaigns are aligned to regional priorities and tied to measurable outcomes.
• Lead the creation of co-branded content, solution narratives, joint value propositions, and broader bill of materials tailored to each partner segment.
• Own the Partner Portal Marketing Center as the definitive self-service marketing hub—continually evolving its content, structure, and usability so partners can access campaign-in-a-box resources, co-branded assets, and marketing guides independently.
• Define and execute marketing strategy for flagship partner-facing programs, including Global Partner Summit, Partner Advisory Councils, Partner Awards, and proprietary Teradata event integrations.
• Collaborate with Field and Event Marketing to deliver partner-focused experiences at major industry events and Teradata-owned programs.
• Build scalable campaign toolkits, playbooks, and templated assets that regional teams and partners can execute consistently across geographies.
• Define and own partner marketing KPIs: pipeline contribution, partner portal engagement, MDF ROI, program adoption, and co-marketing campaign performance.
• Build a centralized ecosystem marketing dashboard that provides real-time visibility into partner marketing performance across all tiers and routes to market.
• Deliver executive-facing performance reports and quarterly business reviews on partner marketing impact.

Requirements

• 10–15 years of B2B technology marketing experience, with a minimum of 7 years specifically in partner, channel, or alliance marketing.
• 5+ years leading marketing teams, with a strong record of developing talent and delivering through others.
• Deep, hands-on expertise with CSP, ISV, and SI partner models—including co-marketing mechanics, MDF governance, co-sell programs, and marketplace dynamics.
• Demonstrated success building or significantly evolving a partner portal or self-service marketing infrastructure.

Qualifications

• Bachelor's degree required; MBA or advanced degree preferred.

Skills

• Strong demand generation and campaign management skills with the ability to build scalable toolkits for partner execution.
• Highly collaborative, with proven ability to influence cross-functional teams across marketing, sales, and partner organizations.
• Excellent analytical skills and experience using data to optimize programs and drive executive-level decisions.

Benefits

• Teradata offers a flexible work model and prioritizes a people-first culture.
• We focus on well-being and celebrate diversity, equity, and inclusion.
• We are an equal opportunity and affirmative action employer.

Pay

Teradata offers competitive compensation packages commensurate with experience.

Schedule

Flexible work arrangements are available to support a healthy work-life balance.