Director, Global Partner Marketing

About the role

This role serves as Director, Global Partner Marketing at Amazon Web Services (AWS). The role includes owning the worldwide partner marketing and marketplace strategy and execution, including partner planning, partner demand generation programs, and partner-related events across all geographies.

Responsibilities

• Develop and own the global partner marketing plan including worldwide partner coverage, MDF planning, and partner-led demand generation across all regions
• Deliver against key annual goals including marketing-generated leads, associated pipeline value, and partner customer references globally
• Build, hire, and develop a world-class team of partner marketing professionals that plan and deliver partner demand generation programs
• Work closely with worldwide partner sales leaders and regional sales leaders to develop priorities and execute plans that drive partner marketing-generated opportunities and pipeline
• Lead market analysis, track, monitor, and analyze results across regions, and optimize for ongoing business improvement
• Hire and develop a team of partner marketing professionals and ABM specialists that plan and deliver partner demand generation programs including integrated campaigns, digital marketing and events
• Partner closely with field marketing to ensure a unified marketing strategy across the Geo - specifically the development of account-based marketing programs and scale strategies with partners
• Drive thought leadership content and executive engagement initiatives that position AWS as the partner of choice for joint go-to-market
• Serve as an executive spokesperson for AWS Partner Marketing at industry events and partner summits

Requirements

• 15+ years of experience in a high-tech B2B marketing role with significant partner marketing expertise
• Track record of building and scaling high-performing partner marketing organizations across multiple geographies
• Deep understanding of channel partner ecosystems, partner program models, and joint go-to-market motions
• Strong technical background with ability to translate complex cloud technology concepts for partner audiences
• Strong communication and influencing skills with the ability to work cross functionally, build relationships with key stakeholders, and thrive in a highly collaborative, fast-paced environment
• Metrics/ROI focused with proven ability to generate leads, track to closed loop, and consistently optimize performance
• Solid understanding of the marketing mix and how to build and deliver integrated marketing campaigns with and through partners at global scale
• AI proficiency

Qualifications

• Bachelor's degree or equivalent experience
• Experience marketing complex technology solutions through channel partners in regulated environments
• Proven ability to influence product strategy and partner program roadmap priorities
• Adept at assessing market opportunity across geographies to make appropriate long-term strategic investments while maintaining short-term delivery of leads
• Excellent project management skills with experience managing global programs across multiple time zones