Director, Corporate Partnership Activation

About the role

The Director, Corporate Partnership Activation oversees the management of all the Club's corporate partnerships, sets goals and KPIs, activation plans, communication plans, and works with individual account leaders to stay accountable to this strategy.

Responsibilities

• Management of all Corporate Partnership account executives, including Managers and Coordinators
• Thorough knowledge of all corporate partnerships, including contract details, opportunities for growth and advancement, areas of improvement and category changes
• Develop relationships within each corporate partnership, and establish himself/herself as a leader and decision maker within the company/department
• Aid with all renewal and upsell negotiations
• Oversee the general planning and execution of all partnership activation plans, taking a leadership role with cross-departmental collaboration
• Oversee and further develop partnership communications, including regular outreach calls/meetings, recap meetings and presentations, also identifying the right opportunities to engage executive leadership with accounts
• Further renewal and partner growth efforts by identifying opportunities, with the staff, to present to partners, and encourage the staff to think months ahead
• Set aggressive timelines and revenue goals with the staff to stay progressive
• Work closely on a high level with other departments, most importantly Marketing & Business Intelligence, to understand their goals and plans, to drive collaboration, and provide optimal opportunities to share with prospective and current partners
• Represent the Team at various networking events and participate in other sales and community events, as defined by the Team
• Oversee the department's expenditure portion of the budget, and collaborate with the Vice President of Corporate Partnerships in setting revenue goals each year
• Provide guidance, motivation, and training (where applicable) to staff, with a focus on helping them grow into their next role within or outside of the organization

Requirements

• 4-year college degree
• Minimum 5-7 years of sales and activation and/or agency experience (sports experience preferred)
• Minimum 1-3 years of staff management experience
• Strong written and oral communication skills
• Proficiency in Microsoft programs with expertise in PowerPoint
• Proficiency in CRM and best practices in account management tools
• Ability to think creatively and "outside of the box" as it pertains to developing marketing and activation campaigns for small, mid and large business partners
• Ability to work weekends, nights and holidays as dictated by events or requirements