Director, Category Leadership
Serve as a Category Leader for Giant Eagle and Military Channel customers to deliver best-in-class insights to drive customer growth. Employ total channel and beverage category strategic thinking by leveraging unique insights from a variety of internal and industry sources. Actively influence customer and system decision-making with fact-based and category-centric thought leadership. Own direct relationships with customers to collaboratively build strategies and tactics designed for future category growth.
Responsibilities
- Be the industry, channel, and category subject matter expert to facilitate retailers' beverage strategy.
- Serve as a strategic advisor to customer leadership, building credibility through deep customer understanding and consistent value creation.
- Provide leadership and continued stewardship for retailers’ beverage categories.
- Recommend space opportunities and risks for the beverage category.
- Identify and articulate opportunities as part of the annual customer category situation assessment process.
- Focus on retailer category development while also partnering closely with Sales to support development on sales strategy that will win in the marketplace.
Requirements
- Minimum Bachelor’s degree.
- 5+ years in CPG industry and retail customer experience (manufacturer, retailer, or distributor).
- Preferred MBA or other Master’s Degree.
- 8-10+ years in CPG industry and retail customer experience (manufacturer, retailer, or distributor).
- Variety of customer experience is an advantage.
Skills
- Proficiency in at least one of the following areas: Category/Space Management, Shopper Insights.
- Advanced analytical capability.
- Strong working knowledge of syndicated data (e.g., Nielsen or Circana).
- Advanced Microsoft Office Suite skills.
- Proven oral and written communication, storytelling, and influencing skills.
- Ability to manage and prioritize multiple projects and assignments.
Location
Preferred locations are Atlanta, Georgia, or the Pittsburgh, PA Metro area. This role requires a minimum of 3 days a week in the office.
Benefits
- Iconic Brand: Work on the most recognized brand in the world and be part of developing the brand’s next chapter.
- Exposure to World-Class Leaders: Access to global marketing leaders that will expand your network and expose you to emerging digital platforms and marketing insights.
- Learning Culture: Access to resources such as Coke University, LinkedIn Learning, and management programs that provide continual development of skills and knowledge.
The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. All applicants must be currently authorized to work in the United States on a full-time basis.
Pay
Base pay range: $169,000 USD - $200,000 USD. Pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and other benefits is available, dependent on the position.
Annual Incentive Reference Value Percentage: 30%. The annual incentive reference value is a market-based competitive value for your role, indicating performance at target.