Category Director

About the role

Traeger is seeking a Category Director to join our team. Reporting to the VP of Product, this role will own the in-line, cross-channel product mix plan and partner with Program Management to deliver products that drive exceptional business results.

Responsibilities

• Create long-term product roadmaps
• Set product quality and cost goals
• Drive profitable growth
• Work with cross-functional marketing and sales teams to create and deliver exceptional products to market
• Develop and execute global product innovation strategies for new categories and existing products
• Lead our global category innovation efforts to ensure the product roadmap meets consumer needs in specific channels in the coming years
• Contribute in costing analysis to determine optimal product effectiveness
• Own product quality for the product line
• Own product transition and inventory for new product introductions
• Initiate frequent interaction with consumers and trade to monitor performance and collect market and competitor data
• Prioritize and manage third-party product development partners
• Assist sales teams in developing and maintaining relationships with retailers and trade partners

Requirements

• Bachelor's in Business, Marketing, or related discipline
• Minimum 7 years of experience in product development or marketing within the durable industry and/or consumer package goods
• Firm grasp of marketing methods and processes to ensure growth
• Proven ability to develop and launch new products
• Confidence in actions and decisions to help drive a successful product launch
• Analytical, financial, and computer competence
• Strong consumer focus
• Exceptional communicator with strong interpersonal skills
• Impeccable presentation skills
• Excellent analytical skills and the ability to negotiate
• Insatiable appetite to meet and exceed revenue, margin, and volume goals
• In-depth knowledge of products and brands
• Ability to manage multiple projects simultaneously

Qualifications

• Firm grasp of marketing methods and processes to ensure growth
• Proven ability to develop and launch new products
• Confidence in actions and decisions to help drive a successful product launch
• Analytical, financial, and computer competence
• Strong consumer focus
• Exceptional communicator with strong interpersonal skills
• Impeccable presentation skills
• Excellent analytical skills and the ability to negotiate
• Insatiable appetite to meet and exceed revenue, margin, and volume goals
• In-depth knowledge of products and brands
• Ability to manage multiple projects simultaneously

Skills

• Product development or marketing experience
• Global category innovation expertise
• Costing analysis proficiency
• Product quality oversight
• Third-party management
• Sales team collaboration
• Market and competitor data collection
• Consumer interaction and relationship building
• Product innovation strategy development

Benefits

• Full medical/dental/vision package
• 401k for retirement planning
• Tuition reimbursement
• Professional development programs and initiatives
• Discounts on all things Traeger

Pay

Details on pay are not specified in the job posting.

Schedule

Details on schedule are not specified in the job posting.