Digital Product Content & Optimization Specialist

About the role

Since 1973, Vida Shoes International has been committed to becoming a global leader in the footwear industry. We’re on a mission to make our products stand out in the crowded Amazon marketplace—not just to sell, but to create an exceptional shopping experience that delights customers and builds lasting brand loyalty. We believe in the power of great storytelling, data-driven decisions, and visuals that inspire action.

Responsibilities

• Set up new product listings on Amazon Seller Central, ensuring accuracy, compliance, and brand consistency.
• Build visually engaging and conversion-focused A+ Content pages, collaborating with our design team to bring product stories to life.
• Conduct keyword research using tools like Helium 10, Jungle Scout, or MerchantWords to optimize titles, bullet points, and backend search terms.
• Audit and update existing listings to improve SEO, click-through rates, and conversion rates.
• Monitor listing performance metrics and make data-driven adjustments to maintain top rankings.
• Troubleshoot and resolve listing issues, suppressed products, or policy compliance alerts.
• Manage image library for all brands.
• Manage catalog updates throughout the season.
• Collaborate with internal and external partners to ensure all digital assets are available, current, and accurate.

Requirements

• Proven experience managing Amazon Seller Central listings and creating A+ Content.
• Strong understanding of Amazon SEO, keyword research, and ranking strategies.
• Excellent attention to detail and ability to write clear, persuasive product copy.
• A proactive, problem-solving mindset with the ability to work independently.

Benefits

• A creative, collaborative environment where your ideas directly shape our brand presence.
• Flexible work arrangements—remote or hybrid options available.
• Access to premium Amazon optimization tools and training resources.
• Opportunities to expand your skills into PPC campaigns, brand registry management, and marketplace expansion.

Pay

$68,000 – $85,000 per year