Jobs · Marketing · Vermont

Digital Content & Product Marketing Specialist

LEDdynamics · Randolph, VT · 1 wk ago
On-siteMarketingFull-time

About the role

We're building a dedicated team focused on developing innovative products, winning new customers, and growing the LEDdynamics brand. We're looking for a creative, technically minded Digital Content & Product Marketing Specialist to help us tell that story.

Responsibilities

  • Own and continuously improve the LEDdynamics Shopify website.
  • Create engaging product pages, landing pages, and technical content.
  • Develop datasheets, brochures, application guides, and marketing materials.
  • Produce graphics, photography, and digital content using Adobe Creative Suite.
  • Support product launches, social media, email marketing, and digital campaigns.
  • Assist with basic HTML, CSS, and Shopify customization.
  • Work closely with engineering and business development to showcase new products and technologies.
  • Respond to website enquiries and help deliver an outstanding online customer experience.

Qualifications

  • Experience with Shopify website administration.
  • Proficiency with Adobe Illustrator, InDesign, and Photoshop.
  • Basic HTML and CSS skills.
  • Strong writing and communication skills.
  • Organized, creative, and eager to learn technical products.
  • An interest in engineering, electronics, manufacturing, or lighting is an advantage.

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