Jobs · Marketing

Digital Marketing Specialist

Holon Health · Henrico, VA · 5 days ago
RemoteRemoteMarketingFull-time

Position Summary

Holon Health is growing fast. We're tackling complex public health challenges—substance use, chronic conditions, and behavioral health—and we're doing it differently. More innovative. More connected. And with better outcomes. With ambitious growth goals, we are taking our marketing team to the next level. We're seeking a driven Digital Marketing Specialist to own execution across our core digital channels: social media, content marketing/SEO, email, and associated day-to-day operations.

Requirements

  • 2–4 years of experience in digital marketing, ideally in a fast-paced or startup environment.
  • Hands-on experience managing social media channels for an organization, including content creation and community engagement.
  • Proficiency with website content management (WordPress or similar CMS) or willingness to learn.
  • Familiarity with HubSpot or a comparable marketing automation platform (email deployment, workflows, reporting).
  • Strong writing skills with the ability to adapt tone and format across channels including social, email, web, print collateral.
  • Experience coordinating or producing basic marketing assets (graphics, short-form video, templated collateral); comfort with Canva or Adobe Creative Suite a plus.
  • Organized and self-directed: able to manage a wide-ranging task list, prioritize independently, and follow through without heavy oversight.
  • Familiarity with behavioral health, substance use, and/or the criminal justice system preferred.

What You’ll Do

  • Manage and grow our social media presence (Facebook, Instagram, TikTok, LinkedIn, and others), including content creation, scheduling, engagement, and capitalizing on high-visibility moments relevant to our community (Recovery Month, Mental Health Awareness Month, Alcohol Awareness Week, etc.).
  • Produce content including blogs, email copy, social posts, one-pagers, and more that are aligned with brand voice and messaging.
  • Support email marketing execution, including campaign deployment, list management, drip sequences, and performance reporting in HubSpot.
  • Maintain all marketing collateral, decks, one-pagers, flyers, event materials, and digital assets, ensuring consistency and accuracy across all materials.
  • Cook up and execute marketing communications for new state launches, product and program updates, and organizational announcements across client, partner, staff, and public audiences.
  • Track and report on key digital performance metrics (social engagement, open rates, CTRs, traffic) and surface insights to inform strategy.
  • Stay on top of trends and tools in digital marketing.

Why Join Holon

  • A high-impact, high-autonomy role on a team that cares deeply about their work.
  • Room to grow and shape your own path.
  • A culture rooted in curiosity, collaboration, integrity, and heart.
  • We’re passionate, innovative, and driven individuals dedicated to improving the lives of those we serve.

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