Digital Marketing Specialist
FlexTrades · United States · 2 days ago
RemoteRemoteMarketingFull-time
Job Summary
Duties & Responsibilities
- Website Management
- Search Marketing (SEO/SEM)
- Social Media Management
- Blog & Content Development
- Digital Campaign Execution
- Analytics & Reporting
- Content Optimization
- Marketing Collaboration
- Brand Consistency
- Platform Management
- Trend Monitoring
Requirements
- Bachelor’s degree in marketing, communications, business, or related discipline preferred.
- 4+ years of experience in digital marketing, social marketing, or related content marketing roles.
- Hands-on experience managing websites and CMS platforms (e.g., WordPress).
- Strong understanding of SEO, SEM, Google Analytics, and digital advertising platforms.
- Experience managing business social media accounts and developing engaging content strategies.
- Excellent writing, editing, proofreading, and design skills for blogs, web copy, and social media content.
- Familiarity with email marketing and marketing automation platforms is a plus.
- Strong analytical skills with the ability to interpret performance data and make data-driven recommendations.
- Excellent project management, organizational, and time management skills.
- Strong communication and collaboration skills with a cross-functional mindset.
Preferred Skills & Experience
- Channel and campaign reporting experience and publishing insights derived from multiple technology platforms.
- Experience with HubSpot and LinkedIn campaign management.
- Social media management platforms such as Sprout Social or Hootsuite.
- Stay current on evolving SEO trends, AI-powered search experiences, and digital marketing technologies.
- Experience in manufacturing, industrial staffing, workforce solutions, or similar is a plus.