Digital Marketing Specialist

Key Responsibilities

• Build, launch, and optimize paid advertising campaigns across Meta and Google platforms.
• Manage a high volume of campaign tasks using structured workflows, templates, and internal tools.
• Monitor performance data to improve lead quality, efficiency, and campaign results.
• Create and adapt ad copy, images, and layouts; support testing and iteration for ongoing campaign improvement.
• Troubleshoot campaign and account issues using established processes with strong attention to detail.
• Collaborate with onboarding and service teams to ensure seamless workflow and project progression.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 2+ years of experience in paid digital advertising, campaign execution, or digital marketing support.
• Experience building, launching, and optimizing lead-generation paid ad campaigns.
• Hands-on experience with Meta Ads and Google Ads.
• Proficiency using templated design tools (such as Canva) to produce ad creative.
• Experience using AI tools for creative and production (e.g., Claude, ChatGPT, Midjourney, or similar).
• Ability to manage a high volume of campaign tasks using structured workflows and templates.

Benefits

• Highly competitive compensation package commensurate to experience.
• World-class benefits including medical, dental, vision, 401(k) company match, and much more.
• Equipment needed to work remotely provided by the company.