Digital Marketing Coordinator

Essential Duties And Responsibilities

• Campaign Coordination & Execution
• Support the coordination and execution of marketing campaigns across multiple channels
• Manage timelines, deliverables, and approvals to ensure campaigns launch on schedule
• Organize briefs, assets, and campaign details across teams
• Support quality checks (links, tracking, creative, copy) before campaigns go live
• Email & SMS Marketing
• Coordinate with Creative and Copy teams to gather assets and ensure alignment
• Maintain the campaign calendar and ensure deadlines are met
• Support A/B testing and basic reporting
• Cook with external agencies to ensure smooth execution
• Paid Media
• Support the execution of paid media campaigns across platforms (Meta, Google, TikTok)
• Assist with organizing creative briefs and asset delivery
• Monitor campaign performance and flag any issues
• Support campaign setup QA (links, UTMs, naming conventions)
• SEO & Affiliate
• Assist with coordination with SEO and Affiliate partners/agencies
• Assist with content briefs and ensure assets are delivered on time
• Track deliverables and timelines
• Support basic reporting and performance tracking

Knowledge, Skills & Abilities

• Education & Experience
• Bachelor’s degree in Marketing, Communications, Business, or a related field
• Internship or academic experience in digital marketing, e-commerce, or analytics is a plus
• Skills & Tools
• Strong interest in digital marketing (Email, Paid Media, SEO, Affiliate)
• Basic familiarity with marketing tools (e.g., email platforms, Google Analytics, ad platforms) is a plus
• Soft Skills
• Highly organized with strong attention to detail
• Strong communication skills (written and verbal)
• Ability to manage multiple tasks in a fast-paced environment
• Proactive attitude and willingness to learn
• Strong sense of ownership and accountability for tasks

Work Environment

• The work environment is indoors in a professional office environment.
• The floor surfaces are carpeted in office areas and conference rooms with vinyl floor covering typical in hallways, break rooms and computer rooms.

Work Hours

• The work schedule is 5 days per week, 8 hours per day.
• Initial start time may vary, with work hours typically from 8am-5pm.
• Work hours and shifts are subject to change depending on operating business conditions and needs.

Position Details

• The position resides in Orange County but is hybrid with 2 days being remote work.

Physical and Mental Demands

• Sedentary, exerting up to 10 pounds of force occasionally, or negligible amounts of force frequently, to move objects.
• This job also requires constant sitting.
• Constant use of the upper extremities is required to reach, handle, and position tools and equipment.
• The employee must know and follow proper safety protocols and maintain a professional and polished appearance.

Supervisory Responsibilities

• None