Digital Marketing Coordinator

About the role

We are seeking a Digital Marketing Coordinator to join our team at a professional sports team. This role is not an internal position with Inclusively, but with the partner company.

Responsibilities

• Support day-to-day execution of email marketing campaigns and paid digital advertising campaigns across Meta, Google, and other platforms to drive revenue and fan engagement.
• Aid in campaign setup, trafficking, QA, scheduling, audience segmentation, performance, and budget tracking to ensure campaigns launch on time and align with strategic objectives.
• Work cross-functionally with Creative, Content, Ticketing, Partnerships, and Analytics teams to ensure messaging, targeting, and creative assets align with campaign goals.
• Maintain monitoring of campaign performance and prepare recurring performance reports with insights and optimization recommendations.
• Coordinate with external vendors and platform representatives (Meta, Google, etc) to stay informed on best practices and new opportunities.
• Identify testing opportunities (A/B testing, audience segmentation, creative variations) and recommend improvements based on data and performance trends.
• Build and deploy email campaigns within Eloqua including segmentation, personalization, and testing.
• Afford paid media audience development, pixel tracking validation, and conversion tracking QA.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field preferred
• 1-2 years of experience in digital marketing
• Proficiency in Google Ads, Meta Ads, Eloqua, and HTML
• Strong organizational skills with the ability to manage multiple priorities in a fast-paced, ever-changing environment; proactive and flexible
• Strong analytical and problem-solving abilities with comfort working in data-driven environments, basic knowledge of A/B testing and performance optimization principles
• Experience working cross-functionally in team environments and supporting larger initiatives
• Ability to maintain confidentiality, adapt quickly to change, and uphold professionalism in public-facing settings
• Flexibility to work nights, weekends, and holidays as needed

Qualifications

• Commitment to community and a people-first mindset
• Strong teamwork and collaboration skills
• Ability to celebrate individuality and value diverse perspectives
• High integrity and a proactive, solutions-oriented “winning” mindset