Digital Engagement Strategist III
ARMADA, Ltd. · Arlington, VA · 2 days ago
MarketingFull-time
Full Time — Ballston, Virginia · Overtime Exempt: Yes · Reports To: ARMADA HQ · Security Clearance Required: Secret · Contingent upon award
Duties & Responsibilities
- Aligns all digital engagement activities with the organization's broader mission to inform, educate, and inspire.
- Creates and shares compelling, relevant, and educational content to foster a vibrant online community.
- Uses and actively manages social media platforms including X (formerly Twitter), LinkedIn, Instagram, Facebook, and other emerging social media platforms as deemed necessary by ONR.
- Utilizes data analytics to measure performance, understand audience behavior, and provide actionable insights to refine digital strategies.
- Develops and implements strategies to increase traffic to the organization's primary website and other digital properties.
- Has clear understanding of brand awareness that elevates the organization's profile as a leader in science and technology.
- Other duties as assigned.
Knowledge, Skills, And Abilities (KSAs)
- Must be thoroughly familiar and proficient in the use of commercial software packages such as Adobe InDesign Suite.
- A working knowledge of video streaming is required.
- Must be proficient in the use of Site Corp Content Management System or similar content management software, Web Management software, Google Analytics, Google Tag Manager and various metadata management.
- Working level knowledge of video streaming is required.
- Must have expert understanding, and extensive hands-on experience with account creation, manipulation, execution and leading information and influencer campaigns on social media platforms such as Facebook, Twitter, YouTube, Instagram, Facebook, Flickr, and other emerging forms of digital and social media.
- Must have excellent professional writing skills and verbal communications skills.
- Ability to demonstrate competence representing organizations of departmental, national and international interests via multimedia and face-to-face venues, such as print, broadcast and exhibit formats.
- Ability to convey meaningful messages related to the organizational mission of scientific research, technology discovery and invention that leads to transition of the acquisition community.
- Must possess knowledge and experience with digital support of national and international events.
- Ability to effectively write for online applications.
- Ability to travel in support of ONR events.
Minimum Education/Experience
- Bachelor's degree or high school diploma. Preferred field of study in communications or journalism.
- At least ten (10) years of experience as a communicator or writer in support of various unique, specialized organizational goals.
- The requirement for a bachelor's degree may be waived if the Digital Engagement Strategist III has at least fifteen (15) years of experience as a communicator or writer in support of various unique, specialized organizational goals.
Application Note
A screenshot sample of previously published material in support of a past social media campaign, which shall be attached to resume.
Special Notes
Relocation is not available for these jobs.
Must be able to successfully pass a background check, and pre-employment drug testing. Job offers are contingent upon results of background check and drug testing.