Digital Content Producer / Social Media Manager
iHeartMedia leads the audio revolution in America, reaching 90% of Americans monthly with a diverse range of programming. The company is the largest podcast publisher, home to top on-air personalities, and produces major live music events. iHeartRadio is the #1 streaming radio digital service, with an unparalleled ad technology stack and a social media footprint seven times larger than competitors.
About the role
The Bobby Bones Show is seeking a digital content and social media expert to create highly engaging content that grows audiences and drives results across multiple platforms. This is not an on-air position but a role for a content creator, strategist, storyteller, and social media specialist who understands what content works and why. The ideal candidate thrives in digital media, spotting content opportunities, creating platform-specific content quickly, and turning everyday moments into shareable videos, posts, stories, articles, and conversations. You should be comfortable behind the camera, a computer, and data—shooting and editing video, capturing photos, writing copy, publishing content, analyzing metrics, and adjusting strategy based on results.
Responsibilities
- Develop and execute digital content strategies across YouTube, Instagram, Facebook, TikTok, X, websites, podcasts, and emerging platforms.
- Capture daily show content and transform it into engaging, platform-specific content.
- Shoot, edit, and publish videos, photos, graphics, and audio clips.
- Create compelling headlines, descriptions, social copy, thumbnails, and promotional assets.
- Build and manage content calendars while reacting quickly to breaking moments and opportunities.
- Monitor audience trends, platform changes, and emerging content formats.
- Engage with fans and help grow an active online community around the show.
- Analyze content performance and provide regular reporting on audience growth, engagement, video views, watch time, traffic, and revenue opportunities.
- Collaborate closely with show talent, producers, programming, marketing, sales, and digital teams to maximize reach and impact.
- Identify opportunities to drive audience growth, podcast consumption, website traffic, video views, social engagement, and revenue.
Requirements
Applicants should be prepared to demonstrate:
- Examples of content you’ve personally created.
- Audience growth you helped drive.
- Engagement improvements you’ve delivered.
- Video performance metrics.
- Revenue, monetization, sponsorship, or traffic results tied to your work.
- Your thought process for why content succeeded or failed.
Qualifications
- Proven success growing and managing social media and digital content for a major entertainment, media, creator, sports, music, podcast, or lifestyle brand.
- Strong portfolio demonstrating successful content creation across multiple platforms.
- Expert-level knowledge of YouTube, Instagram, TikTok, Facebook, X, podcast promotion, and digital audience development.
- Advanced video production and editing skills.
- Strong photography, graphic design, and visual storytelling abilities.
- Exceptional writing, editing, proofreading, and communication skills.
- Experience using analytics to make content decisions and improve performance.
- Ability to work in a fast-paced, deadline-driven environment and juggle multiple priorities simultaneously.
- Strong organizational skills and attention to detail.
- Self-starter mentality with the ability to identify opportunities and execute without extensive direction.
- Respect for others and a strong belief in mutual respect.
- Specialized depth and/or breadth of knowledge in job discipline or field.
- Ability to work independently, with guidance in complex situations.
- Previous experience managing mid-to-large sized projects of moderate complexity.
- Ability to recognize and mitigate risk.
- Passion for continued knowledge sharing and learning to formulate innovative ideas.
- Analytical thinking and judgment to build creative solutions to complex problems.
- Comfort interacting with individuals of all levels and maintaining professional relationships.
- Strong communication skills, including negotiation and encouraging broader perspectives.
Benefits
- Employer-sponsored medical, dental, and vision with a variety of coverage options.
- Company-provided and supplemental life insurance.
- Paid vacation and sick time.
- Paid company holidays.
- A Spirit day to volunteer in the community.
- 401K plan.
- Employee Assistance Program (EAP) at no cost, including telephonic counseling, legal and financial consultation, and emotional well-being support.
- Additional voluntary programs such as spending accounts, student loan refinancing, and accident insurance.
Location: Nashville, TN; 1200 Broadway, 6th Floor, 37203. Position Type: Full-time, regular, salaried.