Digital Content & Multi-Media Manager

About the role

The Digital Content & Multimedia Manager oversees the city's digital communications ecosystem, developing engaging multimedia content and managing various digital platforms.

Responsibilities

• Organizes and develops channel-specific communication plans and content strategies.
• Manages the city’s social media presence across all platforms.
• Maintains content calendars and publishing schedules, coordinating with all city departments.
• Produces written, visual, photographic, and video content.
• Leads strategic storytelling initiatives promoting the city’s mission, services, and community impact.
• Develops stories highlighting residents, businesses, city projects, and community achievements.
• Manages and evaluates the city’s brand standards, maintaining consistency across all materials and making recommendations to management.
• Creates content supporting the city’s “Choice of Champions” brand platform.
• Manages the creation of graphics, publications, and digital assets, and designs graphic elements.
• Evaluates, maintains, and updates the city’s website content.
• Safeguards accuracy, currentness, accessibility, and user-friendliness of all internal and external messaging.
• Improves digital storytelling and user experience.
• Captures and edits photography and video.
• Produces short-form and long-form digital content.
• Supports livestreams, presentations, and digital campaigns.
• Maintains consistency in tone, voice, visual identity, and messaging.
• Attends training, seminars, and conferences as appropriate to enhance job knowledge and skills.
• Performs other duties as assigned.

Requirements

• Bachelor’s degree in Communications, Marketing, Journalism, Digital Media, or related field.
• Five (5) years of digital communications experience.
• Strong skills in social media strategy, video production, photography, website management, and content development.
• Experience using content management systems, social media management tools, and analytics platforms.
• Valid Florida Driver’s License.

Qualifications

• Equivalent combination of higher education and experience may be considered, provided that the education and experience is in a relevant and related field.

Essential Physical Functions & Environmental Conditions

• Performs continual light work and occasional heavier work.
• Requires frequent walking and standing, climbing, stooping, reaching, bending, good finger/hand dexterity and hand/eye coordination, good eyesight including color perception, hearing, and speech.
• Involves regular driving of vehicle.
• Works inside in an environmentally controlled space; but will occasionally work in adverse environmental conditions (e.g., heat, cold, wet or humid conditions, bright/dim lights, dust or pollen, and traffic) for moderate periods of time during outdoor assignments.

Benefits

The City of Clermont offers benefits to its employees, which may include health insurance, retirement plans, paid time off, and more. Details on specific benefits can be discussed with management.