Digital Account Manager
Job Responsibilities
The Digital Account Manager (DAM) is responsible for optimization and account management of all digital campaign plans associated with pre-sale and post-sale, supervised by the Digital Sales Manager (DSM). The primary role of the DAM will be to work with the DSM, Digital Client Service Specialist (DCS) and Account Executives to provide clients targeted solution recommendations, ongoing campaign optimization, and insightful post sale reporting. This position works closely with the DSM and DCS to collaborate and oversee digital advertising campaigns across our full suite of Hearst digital solutions.
- Media plan creation
- Campaign optimization
- Reporting
- Campaign retention and renewal
- Ensuring prompt and proper resolution of advertiser business issues
Experience Requirements
- Previous experience in sales support, media operations, marketing, advertising, or a related field preferred
- Bachelor’s degree preferred, but not required
- Military training and experience will be considered in lieu of media sales experience
- Broadcast television, digital advertising, or media industry experience is a plus
Qualifications
- Advanced skills utilizing Google Analytics and Microsoft Office including PowerPoint and Excel
- Strong analytical skills with the ability to interpret and present campaign performance data
- Excellent written, verbal, and presentation communication skills
- Ability to manage multiple projects simultaneously while meeting deadlines
- Highly organized with exceptional attention to detail
- Self-motivated and dependable in a fast-paced environment
Compensation and Benefits
- Competitive Pay
- Health and Welfare Programs Including Medical, Dental, and Vision Insurance
- Retail and Income Protection Programs Including a 401k plan
- Work/Life Programs Including Paid Vacation and Holidays
- Career Advancement Opportunities
About the Company
ABOUT US Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service. We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.