DGM / GM (Sales & Marketing)

Quality Flour & Agro Industries Ltd. is seeking dynamic, result-oriented, and target-driven sales professionals to strengthen its flour business operations across Bangladesh.

About the role

The position is responsible for driving sales growth of Atta, Maida, Rice and other flour-based products through effective market expansion, dealer development, and distribution management. The incumbent will work closely with dealers, distributors, retailers, and internal departments to ensure market coverage, product availability, brand visibility, and achievement of business objectives in a highly competitive FMCG environment.

Responsibilities

• Drive and expand bulk sales of Atta, Maida, Rice and other flour-based products by developing and maintaining strong business relationships with institutional buyers, wholesalers, commercial customers, and key accounts to achieve sales growth objectives.
• Develop and implement effective sales plans to achieve the company’s assigned monthly, quarterly, and annual flour sales targets, including Atta, Maida, Rice and other flour-based products, within the designated territories.
• Identify and develop new markets, appoint new dealers, distributors, and retailers, and explore potential distribution channels to expand the existing network and ensure sustainable business growth.
• Build, manage, and maintain long-term strategic relationships with dealers, distributors, wholesalers, bakeries, institutional buyers, and retailers, while promptly resolving issues related to pricing, delivery, stock availability, or trade-related matters.
• Supervise and control the daily activities of the field sales team, including Sales Officers and Sales Executives; set clear sales targets, provide operational guidance, and ensure effective coaching and performance support.
• Monitor daily sales performance, market demand, stock movement, order processing, and delivery operations to ensure uninterrupted product availability and timely market distribution.
• Ensure proper execution of trade promotions, product display, branding, and merchandising activities in line with approved sales and marketing strategies to strengthen brand visibility and market presence.
• Prepare, analyze, and submit periodic sales reports, market intelligence reports, target-versus-achievement analyses, and team performance evaluations to Head Office within stipulated timelines.
• Ensure strict compliance with company policies, sales guidelines, and ethical business practices at the field level while protecting the company’s reputation and brand image.
• Continuously monitor competitors’ pricing, packaging, product quality, promotional offers, and marketing activities, and formulate effective competitive sales strategies accordingly.

Requirements

• At least 10 years of experience in sales management, preferably in the FMCG sector.
• Proven ability to exceed sales goals and achieve sales targets.
• Strong skills in sales management coaching and sales force development.
• Experience in domestic sales, corporate sales, and sales acumen.