AGM/ GM - Marketing

About the role

We seek an experienced individual to lead marketing and merchandising as AGM/GM, responsible for acquiring reputable buyers for our newly established 100% export-oriented knit composite company. Nannu Apparels Limited is a subsidiary of Nannu Group, alongside prominent companies such as Nannu Spinning Mills Limited (92 tons/day yarn production) and Nannu Textiles Mills Limited (153 million meters/year fabric production).

Responsibilities

• Develop and lead the overall marketing, merchandising, and business development strategy.
• Acquire buyers, procure orders, handle correspondence, and communicate with buyers regarding capacity booking.
• Oversee costing, pricing, and negotiations with buyers to reach final acceptable prices.
• Maintain updated knowledge of material cost, consumption, production capacity, and technical aspects to ensure direct sales and wealth maximization.
• Manage the end-to-end product lifecycle from conceptualization, design, and manufacturing to delivery.
• Create innovative ideas to meet seasonal/fashion trends and market requirements.
• Oversee the design and development team to align with fashion trends.
• Identify potential delays and challenges in meeting KPIs such as on-time delivery, order fulfillment, and adherence to AQL.
• Plan, develop, implement, and direct the marketing and merchandising team for multiple accounts.
• Develop strategies using various marketing techniques to increase product sales and new business.
• Play a significant role in long-term planning, including operational excellence in garment fabrics, yarn, trims, and accessories.
• Ensure daily updates on production status, sampling, and lab dips are provided to buyers.
• Monitor approval status, pre-production, photo samples, delivery, and supply chain/backward linkage management.
• Analyze market trends, customer focus, target markets, and buying psychology with a strong understanding of products.
• Execute orders according to planned TNA to ensure on-time shipment with the right quality and quantity.
• Follow up with planning, production, and commercial teams to ensure timely shipments.
• Provide daily, weekly, monthly, and quarterly reports to management on ongoing activities and issues.
• Perform any other tasks assigned by management.

Requirements

• 10–20 years of experience in the garment industry.
• Expertise in knit garment manufacturing, merchandise planning, and technical knowledge of garment production.
• Strong understanding of apparel sourcing, knit garment production, national account management, and textile industry knowledge.
• Proficiency in fashion merchandising.

Last date of application: 18 September 2026.