Senior Marketing Manager: GTM (Hybrid)
About the role
At 8th Light, we bring life to the best ideas. Founded in 2006 and headquartered in Chicago, we are a technology solutions consultancy that partners with organizations from early-stage startups to the world's largest companies. We take on hard software challenges and turn them into durable results. We build agentic products, the platforms they run on, and the engineering and design at every layer. Our commitment to quality means we deliver solutions we’re truly proud of, while our curiosity sparks innovation and breakthrough thinking.
Who You Are
- You’re a hands-on marketer who makes things happen.
- You’ve spent your career close to the work, turning strategy into a steady cadence of content, events, and outreach that actually ships.
- You’re energized by a clear market position and the discipline of carrying it anywhere a buyer might meet us.
- You understand that in a market flooded with AI-generated noise, senior buyers are moved by credible expert voices, real stories, and warm relationships.
- You'd rather help technologists publish sharp, field-anchored points of view on a reliable rhythm than blast a generic email to a list and you have the ability to shape an expert's thinking without being the expert yourself.
- You Own The System, Not Just The Project, And You Hold Yourself Accountable To The Results.
What You’ll Do
- Instrument and run always-on reporting on the leading indicators that show the engine is working, including content engagement from target buyer titles, newsletter growth, website journeys, and event conversion.
- Turning the numbers into decisions: where to invest, what to cut, concentrating where we can show up reliably and pruning channels we can't sustain.
- Owning the editorial calendar across our owned channels, and keeping every surface carrying our position: agentic products, deep platform expertise.
- Building and running our content engine: capturing stories, anecdotes, and field observations (including from our executive dinners), organizing them so they’re easy to find, and pushing ready-to-use material to sales and client service leaders for meetings and events.
- Elevating a small group of named senior technologists into a consistent publishing rhythm, helping them turn field experience into strong, defensible points of view, while continuing to encourage broad participation from across the firm.
- Planning and executing a series of small, themed, invite-only executive dinners across our hub cities, plus a virtual format for those who can’t travel, and turn each one into material that feeds the next quarter’s content.
- Supporting our outreach and introduction motions by equipping client service leaders and sales directors with content, curated event schedules, and targeting recommendations.
Strongly Preferred Skills
- Experience at a small to mid-sized company where marketing stays close to hands-on execution.
- Marketing technical services such as software consulting, data, or AI and machine learning work.
- Running a thought-leadership or named-voice program with subject-matter experts.
- Fluency with the current AI and agentic landscape, and sharp judgment to gauge whether a technical point of view will land as credible with a senior buyer.
- Marketing operations and analytics tooling, including SEO and AEO.
- Building or customizing your own AI-assisted workflows for content drafting, asset generation, and performance tracking, rather than relying on existing tools.
Compensation
At 8th Light, we are committed to a compensation philosophy that is transparent, fair, and helps us attract and retain top talent in alignment with our company’s strategic growth goals and clients’ needs. Our national page range for our Senior Marketing Manager position is: $106,100 - $132,600.
Travel Expectation
You'll travel about 15-20% of the time, mostly short trips tied to a specific purpose rather than a heavy standing schedule. The bulk of it centers on our executive dinner series, small, invite-only events across our hub cities that you'll help plan and run.
How You’ll Be Supported
A robust L&D program featuring unlimited access to thousands of books, courses, and expert-led training on the O'Reilly learning platform
Annual financial stipend and time allotment for learning & development
Coworking support for our global team
Flexible PTO with Floating Holidays
12 weeks of new parent leave available for eligible employees
Transparent semi-annual promotion panel