Demand Generation

Responsibilities

• Design and implement a portfolio of marketing experiments across various channels
• Establish clear hypotheses and success metrics for all tests
• Identify new marketing opportunities and assess potential channels
• Oversee complete campaign execution from briefing to launch
• Collaborate with teams to ensure cohesive and targeted messaging
• Manage budgets and optimize spending based on campaign performance
• Analyze results and develop actionable insights for future initiatives

Qualifications

• 5-7 years of multi-channel marketing experience in B2B SaaS
• Proficient in experimental design and success metrics definition
• Hands-on knowledge of paid channels like Meta and Reddit
• Strong project management capabilities with multitasking focus
• Ability to navigate ambiguity and innovate new strategies
• Excellent written communication for creative briefs and reporting

Bonus Qualifications

• Experience targeting technical professionals in marketing efforts

Benefits

• Significant equity in the company
• Comprehensive health benefits for employees, with substantial coverage for dependents
• 401(k) plan with employer matching after 30 days of employment
• Flexible, unlimited paid time off including sick leave
• Work in an asynchronous and remote-first model