Customer Value Architect, Enterprise Sales Enablement

Responsibilities

• Design and own the enterprise customer value architecture framework, including value proposition mapping, ROI modeling methodologies, and business case development tools used across Meta's enterprise sales organization
• Build and maintain a library of customer journey maps that reflect the end-to-end buying experience for enterprise clients across key verticals, identifying critical decision points, stakeholder motivations, and value realization milestones
• Partner with enterprise sales, product marketing, and solutions engineering teams to translate Meta's advertising and business platform capabilities into quantified customer outcomes and executive-ready value narratives
• Develop scalable value engineering assets including ROI calculators, total cost of ownership models, and benchmark-driven business case templates tailored to enterprise segments and industry verticals
• Lead cross-functional working groups to align customer journey insights with product roadmap priorities, sales plays, and go-to-market messaging for enterprise accounts
• Define and track success metrics for value architecture programs, including adoption rates among enterprise sales teams, influence on deal velocity, and correlation with enterprise revenue outcomes
• Collaborate with sales leadership and business development partners to embed customer value and journey mapping practices into enterprise account planning and executive business review processes
• Mentor other enablement practitioners and business development contributors on value selling methodologies and customer journey design principles
• Present customer value frameworks and journey mapping insights to senior sales leadership and cross-functional stakeholders to drive organizational alignment and program investment

Qualifications

• 8+ years of experience in enterprise sales enablement, value engineering, management consulting, or a related go-to-market strategy function
• Experience designing customer journey maps and value architecture frameworks for complex, multi-stakeholder enterprise sales environments
• Experience developing quantitative business case tools such as ROI models, total cost of ownership analyses, or value realization frameworks used in enterprise sales cycles
• Experience working cross-functionally with enterprise sales, product marketing, and solutions teams to align go-to-market strategy with customer value delivery
• Experience communicating complex value propositions and strategic frameworks to executive-level audiences through written deliverables and presentations