Customer Value Architect, Enterprise Sales Enablement

Responsibilities

• Design and own the enterprise customer value architecture framework, including value proposition mapping, ROI modeling methodologies, and business case development tools used across Meta's enterprise sales organization
• Build and maintain a library of customer journey maps that reflect the end-to-end buying experience for enterprise clients across key verticals, identifying critical decision points, stakeholder motivations, and value realization milestones
• Partner with enterprise sales, product marketing, and solutions engineering teams to translate Meta's advertising and business platform capabilities into quantified customer outcomes and executive-ready value narratives
• Develop scalable value engineering assets including ROI calculators, total cost of ownership models, and benchmark-driven business case templates tailored to enterprise segments and industry verticals
• Lead cross-functional working groups to align customer journey insights with product roadmap priorities, sales plays, and go-to-market messaging for enterprise accounts
• Establish a feedback loop between field sales teams and enablement leadership by synthesizing deal-level insights, win/loss data, and customer interviews into actionable journey and value framework improvements
• Define and track success metrics for value architecture programs, including adoption rates among enterprise sales teams, influence on deal velocity, and correlation with enterprise revenue outcomes
• Collaborate with sales leadership and business development partners to embed customer value and journey mapping practices into enterprise account planning and executive business review processes
• Mentor other enablement practitioners and business development contributors on value selling methodologies and customer journey design principles
• Present customer value frameworks and journey mapping insights to senior sales leadership and cross-functional stakeholders to drive organizational alignment and program investment

Qualifications

• Experience communicating complex value propositions and strategic frameworks to executive-level audiences through written deliverables and presentations
• Experience building and scaling enablement programs in a matrixed, global organization with measurable impact on enterprise pipeline and revenue outcomes
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
• Experience applying design thinking or human-centered research methods to customer journey mapping at scale across multiple industry verticals
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)