Copywriter Marketing $45,000-$74,250/annually
Grand Casino Mille Lacs & Hinckley · Hinckley, MN · 1 mo ago
MarketingFull-time
What You'll Do
- Content Creation + Brand Voice
- Develop creative concepts for advertising, marketing campaigns, and internal communications.
- Write copy across multiple channels including digital, print, social media, email, web, radio, OOH, and video.
- Achieve alignment with brand standards, tone of voice, and campaign strategy.
- Ensure clarity, conciseness, persuasiveness, and grammatical accuracy in writing.
- Own the quality of your work.
Collaboration + Execution
- Partner with the Creative Director, Marketing, Social Media, and leadership to shape messaging and campaign direction.
- Collaborate with internal departments to gather accurate information and translate it into effective messaging.
- Present copy concepts and revise based on feedback to meet business needs and timelines.
- Contribute to campaign kickoffs and internal/external communication strategies.
Research + Continuous Improvement
- Conduct background research to ensure messaging is accurate, relevant, and effective.
- Stay informed on trends, guest behavior, and business priorities to strengthen content.
- Support additional projects and assignments as needed.
What You'll Get
- Growth + Opportunity
- Expand your creative portfolio and work across diverse channels.
- Exposure to high-impact campaigns and cross-functional collaboration.
- Career development support and growth opportunities.
Culture + Purpose
- A fun, energetic, and creative environment that encourages new ideas.
- A workplace grounded in the Seven Values: Wisdom, Love, Respect, Truth, Humility, Bravery, and Honesty.
- A collaborative, high-performing culture that values accountability, innovation, and continuous growth.
- A culture centered on creating Friendly, Fun, Effortless, and Memorable experiences—while consistently acknowledging and valuing every interaction.
Work Requirements And Environment
- This is a hybrid role that includes regular collaboration and travel between Grand Casino Mille Lacs and Grand Casino Hinckley properties.
- Responsibilities include project coordination, planning sessions, documentation, reporting, and regular use of technology and communication tools.
- Success in this role requires strong organization, adaptability, and the ability to manage confidential information and multiple priorities in a fast-paced environment.