Coordinator, Marketing & Promotions

About the role

Responsible for marketing and communications branding strategies and asset development in support of the Health & Well-Being (University Health Services, Counseling Center, Dean of Students Office) portfolio within the Division of Student Success of Texas State University.

Responsibilities

• Develop and implement marketing and communications strategies for the Health & Well-Being portfolio
• Create and manage brand assets to enhance the visibility and reputation of the services
• Collaborate with internal teams to ensure consistent messaging and branding across all platforms
• Manage social media channels to engage with students and promote health and wellness initiatives
• Conduct market research and analyze data to inform strategic decisions
• Work with graphic designers and other creatives to produce high-quality visual content

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, or related field
• Minimum 3 years of experience in marketing and communications
• Strong understanding of branding and digital marketing principles
• Excellent written and verbal communication skills
• Proficiency in Adobe Creative Suite and social media management tools

Qualifications

• Experience working in higher education is preferred
• Ability to work independently and manage multiple projects simultaneously
• Strong organizational and project management skills

Skills

• Strategic thinking and problem-solving
• Attention to detail and accuracy
• Adaptability and flexibility

Benefits

• Flexible work schedule
• Competitive salary
• Professional development opportunities

Pay

• $50,000 - $60,000 annually

Schedule

• Full-time position