Jobs · Marketing · Texas

Coordinator, Marketing

MPOWERHealth · Addison, TX · 1 wk ago
MarketingFull-time

About the role

The Marketing & Communications Coordinator supports the execution of the organization's marketing and communications strategy by coordinating projects, developing content, and managing day-to-day marketing activities. This role works closely with Mar/Comm leaders and cross-functional teams to ensure timely, consistent, and effective communications that support business development, recruitment, brand awareness, employee communications, and organizational initiatives. The ideal candidate is highly organized, detail-oriented, and enjoys balancing multiple priorities while helping bring marketing and communications initiatives to life.

Responsibilities

  • Marketing & Brand Support
    • Assist with the implementation of the annual marketing and communications plan.
    • Maintain brand consistency across all marketing materials and communication channels.
    • Support marketing campaigns that promote business development, recruitment, client engagement, and organizational initiatives.
    • Monitor campaign performance and compile reports to help evaluate results.
  • Content & Communications
    • Coordinate and maintain the organization's content calendar, communications calendar, and editorial schedule.
    • Write, edit, and proofread marketing materials including blogs, newsletters, presentations, case studies, email campaigns, brochures, and social media content.
    • Assist with development and distribution of the company newsletter and internal communications.
    • Maintain website content, including blogs, landing pages, and routine content updates.
  • Digital Marketing
    • Assist with SEO efforts, website analytics, and digital marketing initiatives.
    • Coordinate email marketing campaigns and marketing automation activities.
  • Events & Marketing Coordination
    • Maintain the annual events calendar and assist with conference, webinar, and event planning.
    • Coordinate promotional materials, logistics, and communications for trade shows, advisory boards, and corporate events.
    • Support post-event follow-up and content development.
  • Project Coordination
    • Coordinate multiple marketing projects while maintaining deadlines.
    • Work with internal stakeholders and external vendors to ensure projects are completed on time.
    • Organize project timelines, marketing assets, and campaign deliverables.
  • Cross-Functional Support
    • Collaborate with leadership, sales, recruiting, operations, and clinical teams to support organizational priorities.
    • Serve as a marketing resource by assisting departments with communication and marketing requests.

Requirements

  • Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, or related field.
  • 1-3 years of marketing and communications experience.
  • Healthcare or B2B marketing experience preferred.
  • Excellent writing, editing, and verbal communication skills.
  • Strong organizational and project coordination skills.
  • Ability to manage multiple priorities in a fast-paced environment.
  • Experience with Microsoft Office, Canva or Adobe Creative Suite, WordPress (or similar CMS), and email marketing platforms.
  • Familiarity with SEO, Google Analytics, CRM systems, and social media management tools preferred.
  • Experience with intranet platform administration.

Preferred Competencies

  • Strong attention to detail and organizational skills.
  • Excellent written and interpersonal communication.
  • Collaborative, proactive, and adaptable.
  • Ability to work independently while supporting cross-functional teams.
  • Creative problem-solving skills and a customer-service mindset.

Success in This Role

  • Support execution of the organization's marketing and communications priorities.
  • Maintain the website, blog, newsletter, content calendar, communications calendar, and events calendar.
  • Produce high-quality content that supports business development, recruitment, brand awareness, employee communications, and social media.
  • Help improve marketing workflows and project coordination.

This candidate is a strong marketing and communications generalist and project coordinator rather than the owner of strategy.

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