Coordinator II - Communications and Web
About the role
This position plays a pivotal role in shaping the District’s online presence by overseeing content management, user experience, and the effectiveness of web strategies. The ideal candidate will have a passion for online marketing, technology, and delivering exceptional user experiences for staff, students, parents, and the community. The role requires thriving in a fast‑paced, dynamic environment, developing creative solutions, building consensus, and working effectively with both technical and non‑technical staff. The Communications and Web Coordinator will bridge communication gaps between parents, educators, and the broader community, making a significant impact on the District’s digital engagement strategy.
Responsibilities
- Web Presence Management: Oversee and maintain the District’s web properties, ensuring they are dynamic, user‑friendly, and up‑to‑date.
- Content Management: Support content creation, editing, and proofreading across the District’s websites, ensuring compliance with web standards, branding, and style guidelines.
- Engagement Strategies: Develop and implement strategies to improve parent involvement through online platforms, including the District’s Parent Portal.
- Training and Support: Provide technical and content support to Campus Web Managers and Web Content Editors across over 130 campus websites.
- Collaboration: Work with various departments to create websites that effectively inform and engage target audiences.
- Technical Maintenance: Address and resolve technical issues such as broken links and bugs; ensure websites are mobile‑friendly and optimized for search engines.
- Metrics and Reporting: Track website performance metrics, analyze data, and make recommendations for continuous improvement.
- Backup Administration: Serve as a backup administrator for the District’s Parent Link call‑out system, including recording messages to parents.
- Safety: Perform preventive maintenance on tools and equipment, follow established safety procedures, and report unsafe conditions.
- Other Duties: Perform all job‑related duties as assigned in accordance with Board rules, policies, and regulations.
Requirements
- Education: Bachelor’s degree in Communications, Journalism, English, or a related field.
- Experience: 5 years of experience in web design, content management, and maintenance, with expertise in content management systems such as Finalsite and SharePoint.
- Certification/License: None required.
- Language: Bilingual (English/Spanish) working proficiency preferred in some settings.
Skills
- Advanced knowledge of HTML and basic skills in Adobe Photoshop, Acrobat, and Premiere.
- Strong strategic thinking and problem‑solving abilities; capable of managing multiple projects and websites.
- Proficiency in Google Workspace and Microsoft 365.
- Excellent communication skills, especially in explaining technical concepts to non‑technical staff.
- Ability to work under tight deadlines and manage competing priorities.
- Experience with web analytics tools and data‑driven decision‑making.
- Experience with web graphics and a strong understanding of web protocols and standards.
- Ability to work collaboratively with creative, communication, and technical teams.
- Experience managing large‑scale web projects across multiple departments or schools.
Pay
Salary: $63,579 – $76,600
Schedule
239 Days (exempt, full‑time)
Travel
Travels to school district buildings and professional meetings as required.