Communications Coordinator (Web & Digital Communications)

About the role

Coordinates communications activities in support of a university program, including, but not limited to, publications, newsletters, annual reports, web site, and informational and solicitation materials.

The Communications Coordinator for Web & Digital Communications serves as the College of Education's primary website coordinator, supporting digital marketing efforts across the website, social media and email.

Responsibilities

• Coordinates various communications projects, to include compiling, editing, and layout of materials.
• Works with other departments to research, obtain material and organize the content of written communications.
• Provides content for regular updates of the program web site.
• May be responsible for producing regularly recurring communications such as annual reports, monthly publications or newsletters.
• Provides writing and editing services for other communication projects as assigned.
• Represents the program at conferences and community events.
• Performs other job-related duties as required.

Serves as the primary coordinator for the College website, creating, updating and maintaining content through the University’s content management system.

Collaborates with the communications team, faculty and staff to develop, edit and publish website content that supports student recruitment, brand awareness and other College priorities.

Evaluates website content, user experience and performance using analytics, SEO and emerging AI search optimization best practices to recommend and implement improvements.

Designs, proofreads and publishes email communications, including newsletters, event invitations and other messages, using University-approved email marketing platforms.

Develops social media content ideas, creates posts, publishes across the College’s social media channels, and monitors analytics to optimize performance.

Assists with writing and editing content for the College website, email communications, social media and other marketing materials.

Works with the communications team to support College events through planning, preparation and event execution.

Requirements

• Experience will be considered in lieu of education.
• Education will be considered in lieu of experience.

Qualifications

• Requires a thorough understanding of both theoretical and practical aspects of an analytical, technical or professional discipline; or the basic knowledge of more than one professional discipline.
• Knowledge of the discipline is normally obtained through a formal, directly job-related 4 year degree from a college or university or an equivalent in-depth specialized training program that is directly related to the type of work being performed.
• Requires a minimum of three (3) years of directly job-related experience.

Preferred Qualifications

• Experience using a content management system (Modern Campus CMS preferred but not required)
• Familiarity with customer relationship management (CRM) platforms
• Experience with email marketing and social media management platforms
• Proficiency in Microsoft Excel and Adobe Photoshop
• Experience creating short-form video content for digital and social media platforms
• Strong organizational, project management and communication skills

Pay

Salary: 49,400 - 56,200