Content Marketing Manager
About the role
The Content Marketing Manager is part of a passionate and collaborative organization that is changing the conversation about EVs nationwide by sparking a virtuous cycle of consumer awareness and demand. Veloz plays a unique and important role in the national EV landscape, and now is the time to take our efforts to an exponentially more impactful level.
Responsibilities
- Develop and maintain a social media calendar with strategic content, posts and analytics.
- Post content, manage and maintain all social media profiles for Veloz and Electric For All, growing our online presence and influence.
- Manage and produce user generated content, and community management for both Veloz and Electric For All social channels.
- Actively participate in Veloz and Electric For All events by attending and developing social media activities and post-event messaging.
- Create and deploy strong written and visual communications to generate timely content and updates for newsletters, both websites, social media, reports, and other materials distributed across Veloz and Electric For All marketing channels — including layout/design elements and A/B testing.
- Provide event support via communications channels including, but not limited to digital asset creation, updating events on Veloz.org, and creating social media posts and graphics.
- Research and implement content marketing and social media strategies to increase our reach and impact, while being responsive and timely to trends, current news, member messaging and developments with social media posts.
- Develop and produce an inventory of visual assets, including photos, videos and branding.
- Ensure that the Veloz and Electric For All brands/tone are consistent across all media.
- Work with the communications team on a data-informed strategy to grow the Veloz and Electric For All social media channels and newsletters, while increasing website traffic and conversions on Veloz.org and ElectricForAll.org.
- Manage, maintain a record of engagement and growth across all social media platforms for Veloz and Electric For All.
- Manage and update Veloz and Electric for All email database including press, members, business development leads, event attendees, etc.
- Analyze and present metrics for Veloz and Electric For All newsletters, social media channels and website to the team to help ensure a continuous virtuous cycle between our programs and our marketing efforts.
- Engage with contact form outreach from both ElectricForAll.org and Veloz.org by responding to questions, recommending Veloz’s tools and services, and pointing people toward resources.
- Provide day-to-day support to the communications leads.
- Be available to support presentations and other materials supporting member engagement as needed.
- Manage social media and design-related vendor contracts and process invoices as needed.
- Be available to participate in key industry conferences, workshops and seminars, creating assets and activations on behalf of Veloz when appropriate.
- Promote a culture of collaboration, communication, creativity with high performance standards along with, continual learning and a commitment to excellence.
- Support the team in creating and ordering Veloz swag as needed for in-person events and other Veloz needs.
Requirements
- Minimum 5 years of experience in marketing, communications, social media management, digital content, or a related field.
- Bachelor's degree in communications, marketing, website management, or a related field (or equivalent professional experience).
- Proven track record of creating and executing content creation and marketing strategies that grow brand awareness and audience engagement.
- Strong written communication skills, including experience with email marketing, website content, social media content, and other marketing materials.
- Understanding of social media platforms (LinkedIn, X, Instagram, Facebook, TikTok) and how to tailor content to different audiences.
- Proven project management skills, including timeline management, content planning, vendor coordination, and execution of marketing initiatives.
- Highly collaborative work style with the ability to partner across teams and operationalize strategy.
- Strong organizational skills, attention to detail, customer service orientation, and ability to manage multiple priorities.
- Technologically savvy with experience using digital platforms to support marketing and communications efforts.
- Self-driven ambition, intellectual curiosity, and commitment to representing Veloz and its values.
Qualifications
- Champion state and federal carbon emissions reduction, public health and economic goals.
- Demands the boldest possible ambition, innovation and collaboration of partners across sectors who are driving toward scalable transportation solutions.
- Elevates work to next levels of impact through track record and expertise.
Benefits
- Compensation and Benefits: The annual salary range for this position is commensurate with experience. Veloz offers a generous and competitive benefits package that includes medical, dental, vision, a 401k plan, life insurance, employee assistance programs, a wellness program, a monthly mobile phone/internet stipend for remote employees and more. In addition, Veloz offers paid leave plans which include personal, sick, and vacation time, along with 12 paid holidays.
Our Commitment to Diversity, Equity & Inclusion
Veloz values diversity, equity and inclusion. Our membership and leadership reflect strongly held principles around diversity of perspective, background and sector. Diversity is the cornerstone of our credibility and effectiveness and is reflected in how we operate, including search and hiring processes, promotion, and professional development. We are committed to an inclusive and transparent recruitment process and recruit and hire without regard to race, national origin, religion, gender, gender identity or expression, sexual orientation, physical ability, marital status, veteran’s status, or age. People of diverse backgrounds are strongly encouraged to apply.