Jobs · Marketing · Illinois

Content Marketing Manager

Ripple · Chicago, IL · 1 wk ago
HybridMarketingFull-time

What You'll Do

  • Own and implement the content strategy that fuels our growth marketing and demand generation efforts across the full funnel.
  • Partner closely with Growth, Product Marketing, Brand and Comms to translate campaign priorities into high-performing content assets.
  • Develop and manage multi-channel content programs including paid media content, landing pages, email nurture sequences, case studies, sales enablement materials, webinars, and thought leadership.
  • Write and be responsible for production of compelling, conversion-focused content optimized for performance and experimentation.
  • Manage the editorial calendar aligned to growth goals and revenue targets.
  • Use performance data to continuously test, iterate, and optimize messaging, formats, and distribution channels.
  • Ensure consistent brand voice and messaging across all demand gen touchpoints.
  • Support SEO-driven growth initiatives in collaboration with the organic/SEO team.
  • Track and report on content performance, pipeline impact, and ROI.

Who We Are

  • Do Your Best Work
  • Take Control of Your Finances
  • Take Care of Yourself

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