Content Marketing Manager
ReFiBuy.ai · Raleigh, NC · 2 mo ago
On-siteMarketingFull-time
About the role
Responsible for developing and executing content marketing strategies to enhance brand awareness and drive website traffic.
Responsibilities
- Create and manage content calendars aligned with business goals.
- Develop and execute social media campaigns to engage target audiences.
- Collaborate with cross-functional teams to ensure consistent messaging across all platforms.
- Analyze campaign performance using analytics tools and adjust strategies accordingly.
Requirements
- Bachelor's degree in Marketing, Communications, or related field.
- Minimum 3 years of experience in content marketing or a similar role.
- Strong understanding of SEO and digital marketing best practices.
- Proficiency in content creation tools such as Adobe Creative Suite and CMS platforms like WordPress.
- Excellent communication and collaboration skills.
Qualifications
- Experience with Google Analytics and other web analytics tools.
- Knowledge of email marketing platforms and automation tools.
- Ability to work independently and manage multiple projects simultaneously.
Skills
- SEO and SEM optimization techniques.
- Content writing and editing skills.
- Graphic design and video production basics.
- Project management and time management skills.
Benefits
- Competitive salary package.
- Flexible working hours.
- Professional development opportunities.
- Health insurance coverage.
Pay
$60,000 - $70,000 annually.
Schedule
Full-time position, Monday through Friday, 9 AM to 5 PM.